Advertising Keyword Generation Using an Image Search
First Claim
1. A method comprising:
- receiving an image of a product;
searching, using a processing circuit, web content using a search query based on the image of the product;
receiving search results comprising a plurality of uniform resource locators (URL) based on the web content search using the image of the product;
identifying one or more advertising campaigns that comprise at least one advertisement that includes a URL in the plurality of URLs;
obtaining one or more keywords associated with the one or more advertising campaigns;
determining a list of suggested keywords for the product based on the obtained one or more keywords; and
providing the list of suggested keywords.
2 Assignments
0 Petitions
Accused Products
Abstract
Methods, systems, and apparatuses, including computer programs encoded on computer-readable media, for receiving an image of a product. Searching web content using a search query based on the image of the product. Receiving search results including a plurality of uniform resource locators (URL) based on the web content search using the image of the product. Identifying one or more advertising campaigns comprise at least one advertisement that includes a URL in the plurality of URLs. Obtaining one or more keywords associated with the one or more advertising campaigns. Determining a list of suggested keywords for the product based on the obtained one or more keywords. Providing the list of suggested keywords.
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Citations
20 Claims
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1. A method comprising:
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receiving an image of a product; searching, using a processing circuit, web content using a search query based on the image of the product; receiving search results comprising a plurality of uniform resource locators (URL) based on the web content search using the image of the product; identifying one or more advertising campaigns that comprise at least one advertisement that includes a URL in the plurality of URLs; obtaining one or more keywords associated with the one or more advertising campaigns; determining a list of suggested keywords for the product based on the obtained one or more keywords; and providing the list of suggested keywords. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A system comprising:
one or more processing circuits configured to; receive an image of a product; search web content using a search query based on the image of the product; receive search results comprising a plurality of uniform resource locators (URL) based on the web content search using the image of the product; identify one or more advertising campaigns that comprise at least one advertisement that includes a URL in the plurality of URLs; obtain one or more keywords associated with the one or more advertising campaigns; determine a list of suggested keywords for the product based on the obtained one or more keywords; and provide the list of suggested keywords. - View Dependent Claims (12, 13, 14, 15)
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16. A non-transitory computer-readable medium having instructions stored thereon, the instructions comprising:
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instructions to receive an image of a product; instructions to search web content using a search query based on the image of the product; instructions to receive search results comprising a plurality of uniform resource locators (URL) based on the web content search using the image of the product; instructions to identify one or more advertising campaigns that comprise at least one advertisement that includes a URL in the plurality of URLs; instructions to obtain one or more keywords associated with the one or more advertising campaigns; instructions to determine a list of suggested keywords for the product based on the obtained one or more keywords; and instructions to provide the list of suggested keywords. - View Dependent Claims (17, 18, 19, 20)
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Specification