AUGMENTED REALITY VIRTUAL CONTENT PLATFORM APPARATUSES, METHODS AND SYSTEMS
First Claim
1. An augmented reality content management apparatus, comprising:
- a computing processor; and
a memory disposed in communication with the computing processor, and storing computing processor-executable instructions, said processor-executable instructions executable by the computing processor to;
obtain and store a plurality of augmented reality overlays based on sponsor provided graphic content from a server;
obtain an augmented reality photo generation request upon instantiating an augmented reality photo generation client component on a user device;
determine a geo-location of the user device;
determine an augmented reality overlay from the stored plurality of augmented reality overlays based on the geo-location of the user device;
inject the augmented reality overlay on top of a captured reality scene within a camera component at the user device;
generate an augmented reality photo including the captured reality scene and the augmented reality overlay;
obtain a social sharing request for sharing the generated augmented reality photo with a social media platform;
generate a social sharing message including the generated augmented reality photo;
send the social sharing message including the generated augmented reality photo to a social media platform; and
receive sponsor provided reward notification in response to the social sharing message.
1 Assignment
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Accused Products
Abstract
The AUGMENTED REALITY VIRTUAL CONTENT PLATFORM APPARATUSES, METHODS AND SYSTEMS (“ARV”) provides a photo driven ad-platform that transforms digital media placements into immersive and immediately shareable brand-consumer engagements via GPS-linked virtual photo components instantiated on a user mobile device. Within embodiments, users may create and share photographs augmented with brands or other images and accompanying messages on various social networks using their Smartphones or tablets to earn rewards. In one implementation, merchants and/or advertisers may populate the mobile augmented reality space as fans and consumers may share their photos on social networks and spread the word virally.
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Citations
21 Claims
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1. An augmented reality content management apparatus, comprising:
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a computing processor; and a memory disposed in communication with the computing processor, and storing computing processor-executable instructions, said processor-executable instructions executable by the computing processor to; obtain and store a plurality of augmented reality overlays based on sponsor provided graphic content from a server; obtain an augmented reality photo generation request upon instantiating an augmented reality photo generation client component on a user device; determine a geo-location of the user device; determine an augmented reality overlay from the stored plurality of augmented reality overlays based on the geo-location of the user device; inject the augmented reality overlay on top of a captured reality scene within a camera component at the user device; generate an augmented reality photo including the captured reality scene and the augmented reality overlay; obtain a social sharing request for sharing the generated augmented reality photo with a social media platform; generate a social sharing message including the generated augmented reality photo; send the social sharing message including the generated augmented reality photo to a social media platform; and receive sponsor provided reward notification in response to the social sharing message. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20)
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21-246. -246. (canceled)
Specification