Methods, devices and systems for providing mobile advertising and on-demand information to user communication devices
First Claim
1. A blimp for providing an offer for services provided in conjunction with the blimp, comprising:
- a blimp configured to be used in conjunction with a set of services and the offer for services;
a location determination system configured to determine a current location of the blimp;
a first wireless interface configured to receive offer information and to transmit data regarding distribution of the offer information, the offer information associated with a geographic area and services provided in conjunction with the blimp;
a non-transitory computer-readable medium configured to store the offer information and the distribution of the offer information;
a second wireless network interface configured to communicate with a wireless device within a local transmission range of the second wireless interface and transmit the offer wirelessly to an application executing on the wireless device based at least in part on the current location of the blimp, the geographic area associated with the offer and a configuration identifying types of advertising or promotional information to deliver to the mobile device.
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Accused Products
Abstract
Methods, systems, software, computer-readable media, and the like relate to providing and receiving relevant data from one or more entities. Data is received by a wireless user device directly from a wireless transmitter. The data may be provided to a stationary or moving user. A consumer in a vehicle, for instance, may have a smartphone, mobile phone, tablet PC, navigation system, or other similar mobile device, and can use such device to interact with a geographically proximate advertising module having a wireless transmitter. The wireless transmitter may also be stationary or moving, and can be incorporated into structures such as a vehicle, a billboard, a building, a road sign, a traffic light, or the like.
50 Citations
21 Claims
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1. A blimp for providing an offer for services provided in conjunction with the blimp, comprising:
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a blimp configured to be used in conjunction with a set of services and the offer for services; a location determination system configured to determine a current location of the blimp; a first wireless interface configured to receive offer information and to transmit data regarding distribution of the offer information, the offer information associated with a geographic area and services provided in conjunction with the blimp; a non-transitory computer-readable medium configured to store the offer information and the distribution of the offer information; a second wireless network interface configured to communicate with a wireless device within a local transmission range of the second wireless interface and transmit the offer wirelessly to an application executing on the wireless device based at least in part on the current location of the blimp, the geographic area associated with the offer and a configuration identifying types of advertising or promotional information to deliver to the mobile device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15)
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16. A communication system for providing at least one of advertising and promotional information and messages relevant to a user, comprising:
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one or more dedicated advertising systems coupled to a blimp comprising; storage configured for storing at least one of advertising, promotional information or messages for a first entity responsible for the blimp and a second entity and configured for storing distribution information of the at least one of advertising, promotional information or messages; a location determination system configured to determine a current location of the communication system;
an exterior display to identify the first entity;a first wireless network interface for transmitting the at least one of advertising, promotional information or messages wirelessly to an advertising application executing on one or more mobile electronic devices within a local transmission range, the at least one of advertising and promotional information selected based at least in part on the current location, the geographic area associated with the advertising and promotional information and messages and a configuration received from the one or more mobile electronic devices identifying types of advertising or promotional information to deliver to the one or more mobile electronic devices; and a second wireless network interface configured for receiving the at least one of advertising, promotional information or messages and for transmitting data regarding distribution information regarding the advertising, promotional information or messages. - View Dependent Claims (17, 18, 19, 20, 21)
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Specification