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Method and apparatus for context-specific content delivery

  • US 9,286,388 B2
  • Filed: 08/04/2005
  • Issued: 03/15/2016
  • Est. Priority Date: 08/04/2005
  • Status: Active Grant
First Claim
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1. In a content distribution network having a server and a consumer premises device in data communication therewith, a method of providing primary content and contextually-related secondary content to users of said network, said method comprising:

  • receiving at said server from said consumer premises device a request for said primary content for transmission or download;

    accessing, in response to said act of receiving, a descriptive data file associated with said primary content, said descriptive data relating to at least one aspect of said primary content;

    utilizing said descriptive data file to generate a multi-element search string;

    providing said search string to a search entity for a search, if said search string comprises a search string known to said search entity, said search producing a known set of said contextually related secondary content which have been pre-screened to relate to the topic of said primary content;

    transmitting said primary and secondary content to said consumer premises device; and

    displaying said primary and secondary content on a display device associated with said consumer premises device.

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