System for providing interactive user interest survey to users of mobile devices
First Claim
Patent Images
1. A system comprising:
- at least one processor; and
at least one non-transitory computer readable storage medium storing instructions thereon that, when executed by the at least one processor, cause the system to;
receive, at a distribution server and from a remote computer device, a content item for presentation within a user interest survey, wherein the content item is identified by a sender entity corresponding to the remote computer device;
combine interactive question components with the content item to create an interactive user interest survey that requests a response from potential recipients of the interactive user interest survey;
identify a user based on a target profile associated with the interactive user interest survey and input received from the sender entity, wherein the target profile indicates at least one user characteristic;
identify a mobile device corresponding to the identified user to determine a format compatible with the mobile device;
format the interactive user interest survey based on the format determined to be compatible with the mobile device; and
distribute the formatted interactive user interest survey to the mobile device for presentation to the identified user, wherein the mobile device presents the content item and the interactive question components of the interactive user interest survey to the identified user.
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Accused Products
Abstract
A system for mobile devices that facilitates the creation and dissemination of user interest surveys to a plurality of mobile devices and PCs/laptops that comprise a user interest survey client component. A computer or PC comprising an user interest survey generator is used to generate audio assisted user interest surveys and communicate it to a distribution server for dissemination. Recipient devices, such as PCs and Mobile devices comprise an user interest survey client component to receive and present user interest survey to a user, gather user interest information, and to send it back to the distribution server or an alternate destination.
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Citations
19 Claims
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1. A system comprising:
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at least one processor; and at least one non-transitory computer readable storage medium storing instructions thereon that, when executed by the at least one processor, cause the system to; receive, at a distribution server and from a remote computer device, a content item for presentation within a user interest survey, wherein the content item is identified by a sender entity corresponding to the remote computer device; combine interactive question components with the content item to create an interactive user interest survey that requests a response from potential recipients of the interactive user interest survey; identify a user based on a target profile associated with the interactive user interest survey and input received from the sender entity, wherein the target profile indicates at least one user characteristic; identify a mobile device corresponding to the identified user to determine a format compatible with the mobile device; format the interactive user interest survey based on the format determined to be compatible with the mobile device; and distribute the formatted interactive user interest survey to the mobile device for presentation to the identified user, wherein the mobile device presents the content item and the interactive question components of the interactive user interest survey to the identified user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A method comprising:
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receiving a first content item and a second content item for presentation within a user interest survey from a computing device associated with a sender entity; combining interactive question components with the first content item and the second content item to create an interactive user interest survey that requests a response from potential recipients of the interactive user interest survey; assigning a target profile to the interactive user interest survey based on input received from the sender entity, wherein the target profile indicates at least one characteristic of users expected to be interested in the interactive user interest survey; identifying a user based on determining that a characteristic associated with the user matches the at least one characteristic indicated in the target profile; identifying a mobile device corresponding to the identified user to determine a format compatible with the mobile device; formatting the interactive user interest survey based on the format determined to be compatible with the mobile device; sending, via a network, the interactive user interest survey to a client component on the mobile device, wherein the interactive user interest survey comprises a first segment corresponding to the first content item and a second segment corresponding to the second content item to be displayed one segment at a time to the identified user; receiving a user response to the interactive user interest survey. - View Dependent Claims (16, 17, 18)
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19. A system comprising:
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at least one processor; and at least one non-transitory computer readable storage medium storing instructions thereon that, when executed by the at least one processor, cause the system to; receive a first content item and a second content item for presentation within a user interest survey from a computing device associated with a sender entity; combine interactive question components with the first content item and the second content item to create an interactive user interest survey that requests a response from potential recipients of the interactive user interest survey; assign a target profile to the interactive user interest survey based on input received from the sender entity, wherein the target profile indicates at least one characteristic of users expected to be interested in the interactive user interest survey; identify a user based on determining that a characteristic associated with the user matches the at least one characteristic indicated in the target profile; identify a mobile device corresponding to the identified user to determine a format compatible with the mobile device; format the interactive user interest survey based on the format determined to be compatible with the mobile device; send, via a network, the interactive user interest survey to the mobile device, wherein the interactive media comprises a first segment corresponding to the first content item and a second segment corresponding to the second content item to be displayed one segment at a time to the identified user; and receive a user response to the interactive user interest survey.
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Specification