Targeted venue message distribution
First Claim
1. A method for message distribution associated with a previously defined venue area, the method comprising:
- receiving information associated with a plurality of venue guests located inside the previously defined venue area corresponding to a plurality of venue guest devices located inside the previously defined venue area;
receiving a schedule;
receiving an outgoing message;
receiving targeting specifications identifying one or more traits shared among the plurality of venue guests located inside the previously defined venue area other than presence within the previously defined venue area, wherein the one or more traits include a shared ticket type, the shared ticket type being one of a plurality of ticket types; and
transmitting the outgoing message to the plurality of venue guest devices corresponding to the plurality of venue guests within the previously defined venue area and corresponding to the targeting specifications at a time that is based on the received schedule.
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Accused Products
Abstract
An application server may receive, from an administrative console, a message and a targeting specification. The targeting specification identifies at least one trait (e.g., ticket type, age, gender) shared by a group of targeted venue guests. The group of targeted venue guests is a subset of the plurality of venue guests of a venue. The application server then uses information obtained from venue guest devices corresponding to venue guests to identify who belongs to the group targeted venue guests as well as their corresponding targeted venue guest devices. The application server then transmits a message to the targeted venue guest devices. The message may further be transmitted according to a schedule set or triggers by the administrator console. The schedule may identify dates and times within which messages should be sent, while the triggers may identify locations that may trigger messages.
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Citations
20 Claims
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1. A method for message distribution associated with a previously defined venue area, the method comprising:
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receiving information associated with a plurality of venue guests located inside the previously defined venue area corresponding to a plurality of venue guest devices located inside the previously defined venue area; receiving a schedule; receiving an outgoing message; receiving targeting specifications identifying one or more traits shared among the plurality of venue guests located inside the previously defined venue area other than presence within the previously defined venue area, wherein the one or more traits include a shared ticket type, the shared ticket type being one of a plurality of ticket types; and transmitting the outgoing message to the plurality of venue guest devices corresponding to the plurality of venue guests within the previously defined venue area and corresponding to the targeting specifications at a time that is based on the received schedule. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 19, 20)
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10. A system for outgoing message distribution associated with a previously defined venue area, the system comprising:
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a communication transceiver communicatively coupled to at least a plurality of venue guest devices located inside the previously defined venue area corresponding to a plurality of venue guests located inside the previously defined venue area, wherein the communication transceiver receives information associated with the plurality of venue guests, wherein the communication transceiver also receives an outgoing message, wherein the communication transceiver also receives targeting specifications identifying one or more traits shared among the plurality of venue guests located inside the previously defined venue area other than presence within the previously defined venue area, wherein the one or more traits include a shared ticket type, the shared ticket type being one of a plurality of ticket types, wherein the communication transceiver also receives a schedule; a memory; and a processor coupled to the memory and to the communication transceiver, wherein execution of instructions stored in the memory by the processor; transmits the outgoing message via the communication transceiver the plurality of venue guest devices corresponding to the plurality of venue guests within the previously defined venue area and corresponding to the targeting specifications at a time that is based on the received schedule. - View Dependent Claims (11, 12, 13, 14, 15, 16, 17)
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18. A non-transitory computer-readable storage medium, having embodied thereon a program executable by a processor to perform a method for outgoing message distribution associated with a previously defined venue area, the method comprising:
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receiving information associated with a plurality of venue guests located inside the previously defined venue area corresponding to a plurality of venue guest devices located inside the previously defined venue area; receiving a schedule; receiving an outgoing message; receiving targeting specifications identifying one or more traits shared among the plurality of venue guests located inside the previously defined venue area other than presence within the previously defined venue area, wherein the one or more traits include a shared ticket type, the shared ticket type being one of a plurality of ticket types; and transmitting the outgoing message to the plurality of venue guest devices corresponding to the plurality of venue guests within the previously defined venue area and corresponding to the targeting specifications at a time that is based on the received schedule.
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Specification