Systems and methods for conducting a loyalty program
First Claim
1. A system for providing a customer loyalty program, wherein at least one consumer purchases one or more goods or services from at least one partner, and wherein the at least one partner collects transaction information about the at least one consumer'"'"'s purchase from a point of sale terminal, comprising:
- a host in communication with the at least one consumer and the at least one partner, wherein said host maintains a transaction history of said at least one consumer, said transaction history including said transaction information, wherein said host generates partner segments to which said at least one loyalty program partner is assigned, and wherein the host is operable to dynamically generate at least one offer for said at least one consumer based on said transaction history and the partner segment to which said at least one partner is assigned.
2 Assignments
0 Petitions
Accused Products
Abstract
Membership reward system for registering consumers as members of a membership reward program, and for providing offers to the members based upon the members'"'"' transactions with company partners of the membership program. Member participation is tracked and partners may be grouped into partner segments such that customized offers can be made to members based upon the partner segment to which the member is associated and the member'"'"'s past transaction history and other information collected by the host (e.g., demographic information). The system also enables the preparation of reports and analysis regarding members, their purchases, and their purchase history.
161 Citations
25 Claims
-
1. A system for providing a customer loyalty program, wherein at least one consumer purchases one or more goods or services from at least one partner, and wherein the at least one partner collects transaction information about the at least one consumer'"'"'s purchase from a point of sale terminal, comprising:
a host in communication with the at least one consumer and the at least one partner, wherein said host maintains a transaction history of said at least one consumer, said transaction history including said transaction information, wherein said host generates partner segments to which said at least one loyalty program partner is assigned, and wherein the host is operable to dynamically generate at least one offer for said at least one consumer based on said transaction history and the partner segment to which said at least one partner is assigned. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
-
11. A system, for providing a customer loyalty program, comprising:
-
at least one consumer;
at least one loyalty program partner, from which the at least one consumer purchases one or more goods or services, wherein the at least one partner collects transaction information about the at least one consumer'"'"'s purchase from a point of sale terminal;
a host, in communication with the at least one consumer and the at least one royalty program partner, wherein the host receives the transaction information from the loyalty program partner, wherein the host rewards the consumer for purchasing the one or more goods or services, and wherein the reward is based at least in part upon criteria provided to the host from the at least one loyalty program partner. - View Dependent Claims (13, 15, 16, 17, 18, 19, 20, 21)
-
-
12. An incentive system, for rewarding consumers for purchasing one or more goods, comprising:
-
a consumer;
a host, in communication with the at least one consumer; and
a partner, in communication with the consumer and the host, wherein the host provides an offer to the consumer, the offer being generated in part by the partner, wherein the offer results in a reward to the consumer from the host when the consumer purchases one or more goods or services from the partner, and wherein the reward may be redeemed by the consumer from the host.
-
-
14. A method for rewarding consumers for purchasing one or more goods. comprising:
-
registering a consumer as a member of a reward system;
forwarding identification information corresponding to said consumer to at least one partner;
receiving transaction information from said at least one partner, wherein said transaction information comprises at least a portion of said identification information corresponding to said consumer, and wherein said transaction information is generated by said at least one partner during a sale transaction with said at least one consumer;
identifying said consumer;
retrieving a profile associated with said consumer, wherein said profile includes a partner segment to which said consumer is assigned;
dynamically generating an offer to said consumer based at least in part upon said profile and said transaction information; and
making said offer available to said consumer.
-
-
22. A system for providing a customer loyalty program, wherein at least one consumer purchases one or more goods or services from at least one partner, and wherein the at least one partner collects transaction information about the at least one consumer'"'"'s purchase from a point of sale terminal, comprising:
a host in communication with the at least one consumer and the at least one partner, wherein said host generates partner segments to which said at least one loyalty program partner is assigned, and wherein the host is operable to dynamically generate at least one offer for said at least one consumer based on the partner segment to which said at least one partner is assigned. - View Dependent Claims (23, 24, 25)
Specification