System and method for providing an expert platform

• US 20060041476A1
• Filed: 08/17/2005
• Published: 02/23/2006
• Est. Priority Date: 08/17/2004
• Status: Abandoned Application

• Current Assignee: Jinbi Zheng
• Original Assignee: Lyhoo, Inc.
• Inventors: Zheng, Zhiliang
• Application Number:
  US11/206,469
• Publication Number:
  US 20060041476A1
• Time in Patent Office: Days
• US Class Current: 705/14.530
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0255 based on user history
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute

Abstract

A technique for providing user-oriented promotions includes linking a good or service to an expert solution in which a user has potential interest. Alternatively, the expert solution itself may be a service. Matching the goods or services to the expert solution can result in improved targeting of users who may be interested in purchasing the good or service. If the expert solution itself is treated as a service, users with potential interest in the expert solution can be targeted in a similar manner. This can be further improved by maintaining user-specific information related to each user.

Claims

1. A system comprising:

a user needs database effective to include a plurality of user needs database entries, wherein a user needs database entry is associated with a user, includes information to facilitate contacting the user, and includes information related to expert solutions that may be of interest to the user;

an expert solutions database effective to include a plurality of expert solutions database entries, wherein an expert solutions database entry includes information related to available expert solutions;

a user needs oriented targeting engine effective to;

utilize the information to facilitate contacting the user to target the user, and

utilize the information related to available expert solutions and information related to expert solutions that may be of interest to the user to provide to the targeted user information associated with available expert solutions.

2. The system of claim 1, further comprising a goods/services database with a goods/services database entry that identifies a good or service that is being promoted, wherein the good or service that is being promoted is associated with the expert solutions database entry.

3. The system of claim 2, wherein the expert solutions database entry includes a link to the good or service that is being promoted, and wherein the user needs oriented targeting engine is effective to provide to the targeted user a promotion for the good or service based on the information related to expert solutions that may be of interest to the user.

4. The system of claim 2, further comprising a promotions database including a promotions database entry associated with a first goods/services database entry and associated with a second goods/services database entry, wherein the first goods/services database entry identifies a good or service that is being promoted and the second goods/services database entry identifies a good or service that is related to the first entry.

5. The system of claim 1, wherein the user needs database entry farther includes demographic data, further comprising:

a promotions database including a promotions database entry associated with a first goods/services database entry and associated with a second goods/services database entry, wherein the first goods/services database entry identifies a good or service that is being promoted in association with the expert solutions database entry and the second goods/services database entry identifies a good or service that is related to the expert solutions database entry;

a demographics database effective to include a demographics database entry, wherein the user needs oriented targeting engine identifies the second goods/services database entry as related to the first goods/services database entry using a demographics database entry to establish a relationship based on the demographic data in the user needs database entry.

6. The system of claim 1, further comprising:

a promotions database including a promotions database entry associated with the goods/services database entry, wherein the goods/services database entry identifies a good or service that is being promoted in association with the expert solutions database entry;

a promotions engine effective to search for promotions and update the promotions database if a new promotion is found.

7. The system of claim 1, further comprising a user needs identification engine effective to obtain user needs information from users and update the user needs database if new information is obtained, wherein the user needs information includes data associated with goods or services of interest to the users.

8. The system of claim 1, further comprising a user needs identification engine effective to obtain user needs information from users and update the user needs database if new information is obtained, wherein the user needs information includes demographic data associated with the users.

9. The system of claim 1, further comprising a promotions analysis engine effective to link expert solutions database entries to promotions for presentation to users.

10. The system of claim 1, further comprising a promotions analysis engine effective to link expert solutions database entries to promotions that are related to goods or services that may be of interest to the user.

11. A method comprising:

receiving an expert solution;

storing the expert solution in a database;

linking the expert solution to related items;

receiving user-specific information for a user;

matching the expert solution to the user based on the user-specific information;

providing user-oriented promotions associated with the related items to the user.

12. The method of claim 11 further comprising categorizing the expert solution.

13. The method of claim 11 further comprising receiving input regarding related tasks from the person who submitted the expert solution.

14. The method of claim 11 further comprising rewarding the person who submitted the expert solution.

15. The method of claim 11 further comprising receiving reviews of the expert solution and providing rankings based upon the reviews.

16. The method of claim 11 further comprising linking the expert solution to related tasks.

17. A system comprising:

a means for receiving an expert solution;

a means for linking the expert solution to a good or service that is related to the expert solution;

a means for maintaining user-specific information, including information specific to a first user;

a means for identifying a potential interest in the expert solution for the first user by analyzing the information specific to the first user;

a means for promoting the good or service that is related to the expert solution to the first user.

18. The system of claim 17, further comprising a means for promoting the expert solution to the first user.

19. The system of claim 17, further comprising a means for obtaining information related to the good or service.

20. The system of claim 17, further comprising a means for categorizing the expert solution.