System and method for purchasing broadcasting time

• US 20060211369A1
• Filed: 12/15/2005
• Published: 09/21/2006
• Est. Priority Date: 03/17/2005
• Status: Abandoned Application

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google LLC (Alphabet Inc.)
• Inventors: Steelberg, Ryan, Steelberg, Chad
• Application Number:
  US11/304,243
• Publication Number:
  US 20060211369A1
• Time in Patent Office: Days
• US Class Current: 455/3.60
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04H 20/10 Arrangements for replacing or switching information during the broadcast or the distribution
• CPC Class Codes: H04H 20/14 for monitoring programmes
• CPC Class Codes: H04H 60/04 Studio equipment; Interconnection of studios
• CPC Class Codes: H04H 60/06 Arrangements for scheduling broadcast services or broadcast-related services
• CPC Class Codes: H04H 60/66 for using the result on distributors' side
• CPC Class Codes: H04N 21/2547 Third Party Billing, e.g. billing of advertiser
• CPC Class Codes: H04N 21/25866 Management of end-user data customer care in data networks H04L41/5077
• CPC Class Codes: H04N 21/25891 being end-user preferences retrieval of video data in a video database based on user preferences G06F16/739; arrangements for recognizing users' preferences H04H60/46; user profiles in network data switching protocols H04L67/306; processing of user preferences or user profiles in wireless networks H04W8/18
• CPC Class Codes: H04N 21/26258 for generating a list of items to be played back in a given order, e.g. playlist, or scheduling item distribution according to such list retrieval of multimedia data based on playlists G06F16/40
• CPC Class Codes: H04N 21/812 involving advertisement data advertising per se G06Q30/02

Abstract

A system and method for developing plays of media content is disclosed. A system for developing plays of media content includes a hub that is at least partially remote from a media content play point that at least partially controls the plays of the media content and at least partially controls the media content play point that plays the media content; at least one input associated with the hub that receives first non-play content regarding the media content play point and second non-play content and the media content from at least one system user wherein the first non-play content enables selection of the second non-play content and the media content by the at least one system user; at least one module communicatively connected to said hub that parses the first and second non-play content, wherein the parsed non-play content enables the hub to at least partially control the at least one media content play point for the media content as to location, time, and subsequent play by the media content play point of the media content; and at least one output associated with the hub that communicates with the hub which effectuates the hub'"'"'s at least partial control of the media content play point.

Claims

1. A system for developing plays of media content, comprising:

a hub that is at least partially remote from a media content play point that at least partially controls the plays of the media content and at least partially controls the media content play point that plays the media content;

at least one input associated with the hub that receives first non-play content regarding the media content play point and second non-play content and the media content from at least one system user wherein the first non-play content enables selection of the second non-play content and the media content by the at least one system user;

at least one module communicatively connected to said hub that parses the first and second non-play content, wherein the parsed non-play content enables the hub to at least partially control the at least one media content play point for the media content as to location, time, and subsequent play by the media content play point of the media content; and

at least one output associated with the hub that communicates with the hub which effectuates the hub'"'"'s at least partial control of the media content play point.

2. The system of claim 1, wherein said non-play content is received in real-time.

3. The system of claim 1, wherein said hub is local to the media content play point.

4. The system of claim 1, wherein said media content play point is remote from the hub.

5. The system of claim 1, wherein said non-play content regarding at least one media content play point comprises format, market, listenership, rating, listener demographics, cost/price/rate for broadcasting, availability of broadcasting time, radio station, network, daypart, schedule, and geography of the broadcast audience information/data.

6. The system of claim 1, wherein said non-play content regarding at least one system user comprises account, personal, financial, at least one campaign, at least one creative, and broadcasting purchase information/data.

7. The system of claim 1, wherein said non-play content regarding at least some play of media content comprises at least one campaign, at least one creative, and broadcasting purchase information/data.

8. The system of claim 1, wherein said at least some user play content comprises is at least one creative.

9. A method for developing plays of media content, comprising:

controlling the plays of the media content and at least partially controlling a media content play point that plays the media content using a hub that is at least partially remote from the media content play point;

receiving first non-play content regarding the media content play point and second non-play content and the media content from at least one system user through at least one input associated with the hub wherein the first non-play content enables selection of the second non-play content and the media content by the at least one system user;

parsing the first and second non-play content using at least one module communicatively connected to said hub wherein the parsed non-play content enables the hub to at least partially control the at least one media content play point for the media content as to location, time, and subsequent play by the media content play point of the media content; and

effectuating the hub'"'"'s at least partial control of the media content play point through at least one output associated with the hub that communicates with the hub.

10. The method of claim 9, wherein said method operates in real-time.

11. The method of claim 9, wherein said non-play content regarding at least one media content play point comprises format, market, listenership, rating, listener demographics, cost/price/rate for broadcasting, availability of broadcasting time, radio station, network, daypart, schedule, and geography of the broadcast audience information/data.