TRACKING DOMAIN NAME RELATED REPUTATION

• US 20080028100A1
• Filed: 10/03/2007
• Published: 01/31/2008
• Est. Priority Date: 10/29/2004
• Status: Abandoned Application

• Current Assignee: Go Daddy Operating Company LLC (GoDaddy, Inc.)
• Original Assignee: Go Daddy Group Incorporated (GoDaddy, Inc.)
• Inventors: Thayer, Wayne, Adelman, Warren, Chadwick, Michael
• Application Number:
  US11/866,970
• Publication Number:
  US 20080028100A1
• Time in Patent Office: Days
• US Class Current: 709/245
• CPC Class Codes: G06Q 10/107 Computer-aided management of electronic mailing [e-mailing]

Abstract

Disclosed systems and methods provide for tracking of domain name related reputation by a domain name Registering Entity (e.g. Registry, Registrar, Reseller, etc.). The Registering Entity maintains a database with reputation data that can be accessed by the requesters. A domain name may be registered through the Registering Entity or a third party. The reputation data may be tracked on the domain name itself, URLs, domain name purchaser or registrant, or email addresses associated with the domain name. The reputation data may include various categories, such as email practices, website content, privacy policies and practices, fraudulent activities, domain name related complaints, digital certificates associated with the domain name, overall reputation, etc. The reputation data may be digitally signed for authenticity. The requester may decide whether to allow email messages or to visit URLs based on the domain name related reputation.

Claims

1. A system for tracking domain name related reputation, comprising:

a) a Registering Entity,

b) a Reputation Database, at least in part maintained by said Registering Entity, for storing a domain name related reputation data for a domain name, and

c) a Presentation Means facilitating access to said data.

2. The system of claim 1, wherein said domain name is registered through said Registering Entity.

3. The system of claim 1, wherein said domain name is registered through an entity other than said Registering Entity.

4. The system of claim 1, wherein said Registering Entity is a domain name Registry.

5. The system of claim 1, wherein said Registering Entity is a domain name Registrar.

6. The system of claim 1, wherein said Registering Entity is a Reseller of a domain name Registrar.

7. The system of claim 1, wherein said data comprises a numeric rating or score, representing domain name related reputation.

8. The system of claim 1, wherein said data comprises a value out of one or more predetermined sets of discrete values, representing domain name related reputation.

9. The system of claim 1, wherein said data comprises a link or a reference to a location of an additional reputation data.

10. The system of claim 1, wherein said data comprises one or more records for said domain name itself.

11. The system of claim 1, wherein said data comprises one or more records for a URL associated with said domain name.

12. The system of claim 1, wherein said data comprises one or more records for a person associated with said domain name.

13. The system of claim 1, wherein said data comprises one or more records for an entity associated with said domain name.

14. The system of claim 1, wherein said data comprises one or more records for an email address associated with said domain name.

15. The system of claim 1, wherein said data comprises one or more records associated with email practices.

16. The system of claim 1, wherein said data comprises one or more records associated with website content.

17. The system of claim 1, wherein said data comprises one or more records associated with privacy policies and practices.

18. The system of claim 1, wherein said data comprises one or more records associated with fraudulent activities.

19. The system of claim 1, wherein said data comprises one or more records associated with domain name related complaints.

20. The system of claim 1, wherein said data comprises one or more records associated with a digital certificate associated with said domain name.

21. The system of claim 1, wherein said data comprises one or more records associated with domain name overall reputation.

22. The system of claim 1, wherein said data comprises one or more records indicating if said domain name can be trusted.

23. The system of claim 1, wherein said Reputation Database is exclusively maintained by said Registering Entity.

24. The system of claim 1, wherein said data is digitally signed for authenticity.

25. The system of claim 1, further comprising:

d) a Plurality of Subjects, wherein a Subject comprises a person or an entity associated with said domain name.

26. The system of claim 25, wherein said Subject comprises a client of said Registering Entity.

27. The system of claim 25, wherein said Subject comprises a purchaser of a products or services provided by said Registering Entity.

28. The system of claim 27, wherein said products or services provided by said Registering Entity include a domain name, an email service, a hosting service, a digital certificate, a computer software, a website design service, a reputation tracking service or any combination thereof.

29. The system of claim 25, wherein said Subject comprises a user of a products or services provided by said Registering Entity.

30. The system of claim 29, wherein said products or services provided by said Registering Entity include a domain name, an email service, a hosting service, a digital certificate, a computer software, a website design service, a reputation tracking service or any combination thereof.

31. The system of claim 25, wherein said Subject comprises a registrant of said domain name.

32. The system of claim 25, wherein said Subject comprises a person or entity on record with said Registering Entity.

33. The system of claim 25, wherein said Subject comprises a person or entity appearing in WHOIS records for said domain name.

34. The system of claim 25, wherein said Subject comprises a person or entity appearing in private registration records for said domain name.

35. The system of claim 1, wherein said Presentation Means comprises a DNS record.

36. The system of claim 1, wherein said Presentation Means comprises a WHOIS record.

37. The system of claim 36, wherein said WHOIS record, at least in part, is maintained by a Registrar.

38. The system of claim 36, wherein said WHOIS record, at least in part, is maintained by a Registry.

39. The system of claim 1, wherein said Presentation Means comprises a digital certificate.

40. The system of claim 39, wherein said digital certificate is created by a Certification Authority.

41. The system of claim 39, wherein said digital certificate is digitally signed by a Certification Authority.

42. The system of claim 39, wherein said digital certificate comprises an SSL certificate.

43. The system of claim 1, wherein said Presentation Means comprises a blacklist.

44. The system of claim 1, wherein said Presentation Means comprises a whitelist.

45. The system of claim 1, wherein said Presentation Means comprises a website.

46. The system of claim 1, wherein said Presentation Means comprises a web service.

47. The system of claim 1, wherein said Presentation Means comprises a computer software.

48. The system of claim 1, wherein said Presentation Means comprises an API-based solution or protocol.

49. The system of claim 1, wherein said Presentation Means, at least in part, are maintained by said Registering Entity.

50. The system of claim 1, wherein said Presentation Means consists an ability to digitally sign said data for authenticity.

51. A system, comprising:

a) a First Registering Entity having an ability to register a domain name to a Registrant,

b) a Reputation Database maintained by a Second Registering Entity, wherein a reputation rating of said domain name is stored in said Reputation Database, and

c) a Presentation Means facilitating access to said reputation rating.

52. A system, comprising:

a) a First Registering Entity having an ability to register a domain name to a Registrant,

b) a Reputation Database maintained by a Second Registering Entity, wherein a reputation rating of said Registrant is stored in said Reputation Database, and

c) a Presentation Means facilitating access to said reputation rating.

53. A system, comprising:

a) a First Registering Entity having an ability to register a domain name to a Registrant,

b) a Reputation Database maintained by a Second Registering Entity, wherein a reputation rating of an email address associated with said domain name is stored in said Reputation Database, and

c) a Presentation Means facilitating access to said reputation rating.

54. A system, comprising:

a) a First Registering Entity having an ability to register a domain name to a Registrant,

b) a Reputation Database maintained by a Second Registering Entity, wherein a reputation rating of a website content associated with said domain name is stored in said Reputation Database, and

c) a Presentation Means facilitating access to said reputation rating.

55. A system for tracking domain name related reputation, comprising:

a Reputation Database, at least in part maintained by a Registering Entity, for storing a domain name related reputation data for a plurality of domain names.

56. A method, comprising the steps of:

a) a Second Registering Entity setting one or more values in a domain name related reputation data for a domain name to an initial value, wherein said domain name was registered or renewed with a First Registering Entity.

57. The method of claim 56, further comprising the step of:

b) said Second Registering Entity changing at least one of said values in said data.

58. The method of claim 57, further comprising the step of:

c) repeating step b) one or more times.

59. A method for accessing domain name related reputation data, comprising the steps of:

a) identifying a domain name,

b) determining a Trusted Registering Entity which maintains a domain name related reputation data for said domain name,

c) determining a location of said data for said domain name, and

d) accessing said data.

60. The method of claim 59, wherein said Trusted Registering Entity comprises a domain name Registry.

61. The method of claim 59, wherein said Trusted Registering Entity comprises a domain name Registrar.

62. The method of claim 59, wherein said Trusted Registering Entity comprises a Reseller of a domain name Registrar.

63. The method of claim 59, wherein said data comprises a numeric rating or score, representing domain name related reputation.

64. The method of claim 59, wherein said data comprises a value out of one or more predetermined sets of discrete values, representing domain name related reputation.

65. The method of claim 59, wherein said data comprises a link or a reference to a location of an additional reputation data.

66. The method of claim 59, wherein said data comprises one or more records for said domain name itself.

67. The method of claim 59, wherein said data comprises one or more records for a URL associated with said domain name.

68. The method of claim 59, wherein said data comprises one or more records for a person associated with said domain name.

69. The method of claim 59, wherein said data comprises one or more records for an entity associated with said domain name.

70. The method of claim 59, wherein said data comprises one or more records for an email address associated with said domain name.

71. The method of claim 59, wherein said data comprises one or more records associated with email practices.

72. The method of claim 59, wherein said data comprises one or more records associated with website content.

73. The method of claim 59, wherein said data comprises one or more records associated with privacy policies and practices.

74. The method of claim 59, wherein said data comprises one or more records associated with fraudulent activities.

75. The method of claim 59, wherein said data comprises one or more records associated with domain name related complaints.

76. The method of claim 59, wherein said data comprises one or more records associated with a digital certificate associated with said domain name.

77. The method of claim 59, wherein said data comprises one or more records associated with domain name overall reputation.

78. The method of claim 59, wherein said data comprises one or more records indicating if said domain name can be trusted.

79. The method of claim 59, wherein said data is digitally signed for authenticity.

80. The method of claim 59, wherein said location comprises a DNS record.

81. The method of claim 59, wherein said location comprises a WHOIS record.

82. The method of claim 59, wherein said location comprises a digital certificate.

83. The method of claim 59, further comprising the step of:

e) prior to step a) receiving an email message from an email address.

84. The method of claim 83, wherein said domain name is identified from said email address.

85. The method of claim 83, wherein said domain name is identified from one or more links present in said email message.

86. The method of claim 83, further comprising the step of:

f) determining whether to allow or dismiss said email message based on said data.

87. The method of claim 59, further comprising the step of:

e) prior to step a) intending to visit a URL associated with said domain name.

88. The method of claim 87, further comprising the step of:

f) determining whether to visit said URL based on said data.