SYSTEM FOR OPTIMIZING PICKUP OF GOODS BY A PURCHASER FROM A VENDOR USING LOCATION-BASED ADVERTISING
First Claim
1. A system for optimizing pickup of goods by a purchaser from one or more vendors comprising:
- (a) a central processing server for tracking an order placed by a purchaser with a vendor for goods to be picked up at a delivery location in a service area, wherein said server maintains a database of information on vendors having stores at locations in the service area;
(b) a location-aware device operated by a purchaser for notifying the server of information as to the identity and location of the purchaser when the purchaser is ready to proceed in transit to a real or potential delivery location, whereupon said server calculates a delivery time window based on an estimated time-of-arrival of the purchaser to the real or potential delivery location; and
(c) a mobile messaging device associated with the purchaser for receiving one or more advertisement messages from the server sent during the delivery time window, wherein said server employs the purchaser'"'"'s identity and location information and its database of vendor information to determine suitable advertisement messages of vendors to send to the purchaser'"'"'s mobile messaging device while in transit to a real or potential delivery location.
0 Assignments
0 Petitions
Accused Products
Abstract
A system for optimizing pickup of goods employs a server for tracking orders placed by purchasers with vendors for pick-up at delivery locations in a service area, a location-aware device operated by a purchaser for notifying the server of identity and location when a purchaser is ready to proceed in transit to a real or potential delivery location in the service area, and a messaging device for the purchaser to receive ads sent by the server during a delivery time window based on an estimated time-of-arrival of the purchaser to the real or potential delivery location. By sending location-based ads to the purchaser in transit, the purchaser can be notified of other purchasing options along the way and can place additional orders to be consolidated for pickup at the delivery location. Vendors can use the system to provide “just-in-time” direct advertising to customers, and customers are motivated to subscribe to the system for convenience of delivery and time saving while shopping.
146 Citations
20 Claims
-
1. A system for optimizing pickup of goods by a purchaser from one or more vendors comprising:
-
(a) a central processing server for tracking an order placed by a purchaser with a vendor for goods to be picked up at a delivery location in a service area, wherein said server maintains a database of information on vendors having stores at locations in the service area; (b) a location-aware device operated by a purchaser for notifying the server of information as to the identity and location of the purchaser when the purchaser is ready to proceed in transit to a real or potential delivery location, whereupon said server calculates a delivery time window based on an estimated time-of-arrival of the purchaser to the real or potential delivery location; and (c) a mobile messaging device associated with the purchaser for receiving one or more advertisement messages from the server sent during the delivery time window, wherein said server employs the purchaser'"'"'s identity and location information and its database of vendor information to determine suitable advertisement messages of vendors to send to the purchaser'"'"'s mobile messaging device while in transit to a real or potential delivery location. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
-
-
11. A method for optimizing pickup of goods by a purchaser from one or more vendors comprising the steps of:
-
(a) tracking through a central processing server an order placed by a purchaser with a vendor for goods to be picked up at a delivery location in a service area, and maintaining with the server a database of information on vendors having stores at locations in the service area; (b) receiving at the central processing server information as to the identity and location of the purchaser when the purchaser is ready to proceed in transit to a real or potential delivery location, whereupon said server calculates a delivery time window based on an estimated time-of-arrival of the purchaser to the real or potential delivery location; and (c) sending one or more advertisement messages from the server to a messaging device operated by the purchaser during the delivery time window, based upon the server'"'"'s using the purchaser'"'"'s identity and location information and its database of vendor information to determine suitable advertisements that may be sent to the purchaser'"'"'s messaging device. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20)
-
Specification