METHODS AND SYSTEMS FOR USAGE PROFILING ASSOCIATED WITH DEVICE SPECIFIC IDENTIFIERS

• US 20080220760A1
• Filed: 09/14/2007
• Published: 09/11/2008
• Est. Priority Date: 09/14/2006
• Status: Abandoned Application

• Current Assignee: Shah Ullah
• Original Assignee: Shah Ullah
• Inventors: Ullah, Shah
• Application Number:
  US11/855,811
• Publication Number:
  US 20080220760A1
• Time in Patent Office: Days
• US Class Current: 455/420
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04W 4/21 for social networking applications
• CPC Class Codes: H04W 48/16 Discovering, processing access restriction or access information
• CPC Class Codes: H04W 8/18 Processing of user or subscriber data, e.g. subscribed services, user preferences or user profiles; Transfer of user or subscriber data
• CPC Class Codes: H04W 84/18 Self-organising networks, e.g. ad-hoc networks or sensor networks

Abstract

Methods and systems are disclosed herein for managing content, including advertising content, delivered to various network-connected devices, including screens, mobile devices, computers, televisions, radios, and the like, based on usage profiles associated with device-specific identifiers for mobile devices, short-distance wireless technologies for transmission of content and detection of proximity, and content targeting and management techniques.

Claims

1. A method, comprising:

using short-distance wireless communication to pass a mobile device-specific identification to another nearby device; and

using the mobile device-specific identification to secure content that is projected on the other device.

2. A method of claim 1, wherein the device-specific identification is a MAC address.

3. A method of claim 1, wherein the other device is selected from the group consisting of a personal computer, a laptop computer, a television-related device, an outdoor advertising device and a radio.

4. A method of claim 3, wherein the television-related device is a box that delivers content to a television audio-enabled device.

5. A method of claim 1, wherein the other device has an audio-enabled device.

6. A method of claim 5, wherein the audio-enabled device is a television audio-enabled device.

7. A method of claim 5, wherein the audio-enabled device is a radio.

8. A method of claim 7, wherein the radio is an Internet radio.

9. A method of claim 7, wherein the radio is adapted to be located in a vehicle.

10. A method of claim 5, wherein the audio-enabled device is an advertising audio-enabled device.

11. A method of claim 5, wherein the audio-enabled device is an outdoor advertising audio-enabled device.

12. A method of claim 5, wherein the audio-enabled device is an Internet-connected audio-enabled device adapted to show video.

13. A method of claim 5, wherein the audio-enabled device is a flexible LCD audio-enabled device.

14. A method of claim 5, wherein the audio-enabled device is a point of sale audio-enabled device.

15. A method of claim 1, wherein securing the content includes authenticating for digital rights management.

16. A method of claim 1, wherein securing the content includes enabling sharing of content by the user of the mobile device with a user of the other device.

17. A method of claim 16, wherein the other device can play content secured by the mobile device specific identifier only when the mobile device is in proximity to the other device.

18. A system, comprising:

A short-distance wireless communication facility to pass a mobile device-specific identification to another nearby device; and

using the mobile device-specific identification to secure content that is projected on the other device.

19. A system of claim 18, wherein the device-specific identification is a MAC address.

20. A system of claim 18, wherein the other device is selected from the group consisting of a personal computer, a laptop computer, a television-related device, an outdoor advertising device and a radio.

21-34. -34. (canceled)