Non-intrusive advertising using a mobile terminal
First Claim
1. A method of non-intrusive advertising on a mobile wireless communications terminal, comprising:
- storing, according to a timed schedule, a plurality of files containing data representative of a plurality of advertising images in a memory of the mobile wireless communications terminal;
selecting, upon occurrence of a predefined event, one of the plurality of files for display as wallpaper on a display screen of the mobile wireless communications terminal.
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Accused Products
Abstract
Methods and apparatus useful for non-intrusive advertising on a mobile wireless communications terminal are disclosed. A method may include storing, according to a timed schedule, a plurality of files containing data representative of a plurality of advertising images in a memory of the mobile wireless communications terminal; and selecting, upon occurrence of a predefined event, one of the plurality of files for display as wallpaper on a display screen of the mobile wireless communications terminal. A method may include waiting for an occurrence of a event; determining, upon the occurrence of the event, if a contraindicated condition is present in the mobile wireless communications terminal, and if the contraindicated condition is not present: performing a first set of actions, but if the contraindicated condition is present: waiting for another occurrence of the predefined event.
61 Citations
40 Claims
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1. A method of non-intrusive advertising on a mobile wireless communications terminal, comprising:
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storing, according to a timed schedule, a plurality of files containing data representative of a plurality of advertising images in a memory of the mobile wireless communications terminal; selecting, upon occurrence of a predefined event, one of the plurality of files for display as wallpaper on a display screen of the mobile wireless communications terminal. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17)
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18. A mobile wireless communications terminal, comprising:
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a microprocessor; a display operationally coupled to the microprocessor; a memory operationally coupled to the microprocessor, the memory having stored therein data representing sequences of instructions, the sequences of instructions including a sequence of instructions which, when executed by the microprocessor, cause the microprocessor to perform the steps of; storing, on a timed schedule, a plurality of files containing data representative of a plurality of advertising images in a memory of the mobile wireless communications terminal; selecting, upon occurrence of a predefined event, one of the plurality of files for display as wallpaper on a display screen of the mobile wireless communications terminal. - View Dependent Claims (19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34)
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35. A method of non-intrusive advertising on a mobile wireless communications terminal, comprising:
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waiting for an occurrence of a event; determining, upon the occurrence of the event, if a contraindicated condition is present in the mobile wireless communications terminal, and if the contraindicated condition is not present; selecting a file from a set of files stored in a memory of the mobile wireless communications terminal; pushing the selected file to a predetermined memory location corresponding to a folder comprising wallpaper to be displayed on a display of the mobile wireless communications terminal; and saving, in an audit file, a record of an identity of the selected file pushed to the predetermined memory location; and returning to the waiting for the occurrence of the event; and if the contraindicated condition is present; returning to the waiting for the occurrence of the event. - View Dependent Claims (36, 37, 38, 39, 40)
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Specification