Methods and systems associated with telephone directory advertisements

• US 20080294448A1
• Filed: 05/23/2007
• Published: 11/27/2008
• Est. Priority Date: 05/23/2007
• Status: Abandoned Application

• Current Assignee: AT&T Knowledge Ventures, L.P. (AT&T, Inc.)
• Original Assignee: AT&T Knowledge Ventures, L.P. (AT&T, Inc.)
• Inventors: Holtzclaw, Zane C.
• Application Number:
  US11/805,555
• Publication Number:
  US 20080294448A1
• Time in Patent Office: Days
• US Class Current: 705/14.4
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0241 Advertisements

Abstract

A telephone directory advertisement is created for an advertiser by an artist during a Web teleconference session based on an interaction via the Web teleconference session between the artist, the advertiser, and a sales representative.

Claims

1. A method comprising:

creating, by an artist during a Web teleconference session, a telephone directory advertisement for an advertiser based on an interaction via the Web teleconference session between the artist, the advertiser, and a sales representative.

2. The method of claim 1 further comprising:

communicating, from the artist to the sales representative via the Web teleconference session, at least one work-in-progress image of the telephone directory advertisement as the artist progresses in said creating the telephone directory advertisement.

3. The method of claim 1 further comprising:

communicating, from the artist to the advertiser via the Web teleconference session, at least one work-in-progress image of the telephone directory advertisement as the artist progresses in said creating the telephone directory advertisement.

4. The method of claim 1 further comprising:

receiving a telephone call from the sales representative;

providing a menu of a plurality of advertisement options in the telephone call;

receiving a selection of an advertisement option from the menu, the selection being made by the sales representative;

selecting the artist, from a plurality of artists, to create the telephone directory advertisement based on the advertisement option selected by the sales representative; and

routing the telephone call to the artist.

5. The method of claim 4 wherein the advertisement option comprises an option to create an in-column advertisement.

6. The method of claim 4 wherein the advertisement option comprises an option to create a display advertisement.

7. The method of claim 4 wherein said selecting the artist is based on a computer-readable profile of the artist stored in a computer-readable medium.

8. The method of claim 4 further comprising:

initiating, by the artist, the Web teleconference session.

9. The method of claim 8 further comprising:

inviting the sales representative and the advertiser to join the Web teleconference session.

10. The method of claim 1 further comprising:

receiving an approval of the telephone directory advertisement from the advertiser via the Web teleconference session.

11. The method of claim 1 further comprising:

publishing the telephone directory advertisement in a telephone directory.

12. A method comprising:

providing a Web teleconference session that is used by an artist to create a telephone directory advertisement for an advertiser based on interaction via the Web teleconference session between the artist, the advertiser, and a sales representative.

13. A system comprising:

a Web teleconference system to provide a Web teleconference session within which an artist creates a telephone directory advertisement for an advertiser based on interaction via the Web teleconference session between the artist, the advertiser, and a sales representative.

14. The system of claim 13 wherein the Web teleconference system is to communicate, from the artist to the sales representative via the Web teleconference session, at least one work-in-progress image of the telephone directory advertisement as the artist progresses in creating the telephone directory advertisement.

15. The system of claim 13 wherein the Web teleconference system is to communicate, from the artist to the advertiser via the Web teleconference session, at least one work-in-progress image of the telephone directory advertisement as the artist progresses in creating the telephone directory advertisement.

16. The system of claim 13 further comprising:

a processor to receive a telephone call from the sales representative, to provide a menu of a plurality of advertisement options in the telephone call, and to receive a selection of an advertisement option from the menu, the selection being made by the sales representative; and

an artist assigner to select the artist from a plurality of artists to create the telephone directory advertisement based on the advertisement option selected by the sales representative, the artist assigner to route the telephone call to the artist.

17. The system of claim 16 wherein the advertisement option comprises an option to create an in-column advertisement.

18. The system of claim 16 wherein the advertisement option comprises an option to create a display advertisement.

19. The system of claim 16 wherein the artist is selected based on a computer-readable profile of the artist stored in a computer-readable medium.

20. A computer-readable medium having computer-readable program code to cause a computer system to:

receive a telephone call;

provide, in the telephone call, a menu of a plurality of advertisement options, the plurality of advertisement options including a first option to create an in-column advertisement for a telephone directory and a second option to create a display advertisement for the telephone directory;

receive, in the telephone call, a selection of an advertisement option from the menu;

select an artist, from a plurality of artists, to create a telephone directory advertisement based on the selection of the advertisement option; and

route the telephone call to the artist.