METHODS AND SYSTEM FOR A TARGETED ADVERTISEMENT MANAGEMENT INTERFACE
First Claim
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1. A system comprising:
- a campaign management component configured to manage targeted advertisements for multiple types of targeted consumer devices and to manage associated targeted advertisement campaigns;
a targeting component configured to send a targeted advertisement to at least one targeted consumer device over a network, wherein the targeted advertisement is associated with a targeted advertisement campaign and is based at least on part of at least one profile associated with at least one targeted consumer device and rules associated with the targeted advertisement campaign; and
a decision component configured to receive, from the at least one targeted consumer device, receptiveness data associated with the targeted advertisement.
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Abstract
A system and method can include entering targeted advertisements for multiple types of targeted consumer devices, managing associated targeted advertisement campaigns, sending a targeted advertisement to a targeted consumer device over a network, and receiving receptivity data associated with the targeted advertisement from the targeted consumer device. The targeted advertisement can be associated with a targeted advertisement campaign and can be based on a profile associated with a targeted consumer device and rules associated with the targeted advertisement campaign.
353 Citations
20 Claims
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1. A system comprising:
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a campaign management component configured to manage targeted advertisements for multiple types of targeted consumer devices and to manage associated targeted advertisement campaigns; a targeting component configured to send a targeted advertisement to at least one targeted consumer device over a network, wherein the targeted advertisement is associated with a targeted advertisement campaign and is based at least on part of at least one profile associated with at least one targeted consumer device and rules associated with the targeted advertisement campaign; and a decision component configured to receive, from the at least one targeted consumer device, receptiveness data associated with the targeted advertisement. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A method comprising:
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entering a targeted advertisement for multiple types of targeted consumer devices; sending the targeted advertisement to at least one targeted consumer device over a network, wherein the targeted advertisement is associated with a targeted advertisement campaign and is based at least on part of at least one profile associated with at least one targeted consumer device and rules associated with the targeted advertisement campaign; and receiving, from the at least one targeted consumer device, receptiveness data associated with the targeted advertisement. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20)
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Specification