AUGMENTATION AND CORRECTION OF LOCATION BASED DATA THROUGH USER FEEDBACK

• US 20110313779A1
• Filed: 06/17/2010
• Published: 12/22/2011
• Est. Priority Date: 06/17/2010
• Status: Abandoned Application

• Current Assignee: Microsoft Technology Licensing LLC (Microsoft Corporation)
• Original Assignee: Microsoft Corporation
• Inventors: Herzog, Shai, Ofek, Eyal
• Application Number:
  US12/818,058
• Publication Number:
  US 20110313779A1
• Time in Patent Office: Days
• US Class Current: 705/1.1
• CPC Class Codes: G06Q 10/10 Office automation; Time management
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 50/01 Social networking

Abstract

User feedback such as “crowd sourcing” is utilized for supplementing and correcting augmented location information like augmented maps and/or street view images. User feedback on missing or incorrect information is elicited through “treasure hunt” style augmented reality games, monetary or similar rewards, and comparable incentives. Various mechanisms such as authentication of data submitting users, input from known users, image or location based confirmation from a data submitting user, and similar ones may be employed to verify the new data before or after it is published.

Claims

1. A method executed at least in part in a computing device for supplementing and correcting augmented location based data, the method comprising:

displaying augmented location based data;

receiving user feedback associated with at least one of missing information and incorrect information in augmentation data;

verifying the user feedback;

revising the augmented location based data;

displaying the revised augmented location based data; and

rewarding a user submitting the feedback.

2. The method of claim 1, further comprising:

receiving feedback from other users after displaying the revised augmented location based data;

correcting the revised augmented location based data; and

displaying the corrected augmented location based data.

3. The method of claim 2, wherein the other users are part of a group of trusted users based on past submissions.

4. The method of claim 2, wherein the reward is a non-monetary reward subject to verification.

5. The method of claim 1, further comprising:

if a user feedback is corrected by another user, rescinding the reward to the original user submitting the feedback; and

rewarding the other user correcting the feedback.

6. The method of claim 1, further comprising:

incentivizing users to submit feedback by at least one from a set of;

a “

treasure hunt”

style augmented reality game, advertising civic duty, advertising business interests, and rewards for direct submissions.

7. The method of claim 6, wherein the rewards include at least one from a set of:

coupons, discounts, access to services, privileges, cash, and points in a point-based reward system.

8. The method of claim 1, wherein verifying the user feedback comprises at least one from a set of:

authenticating a submitting user, confirming the submitting user as part of a group of “

trusted users”

, confirming the submitting user'"'"'s location at submission time, and receiving an image of a location from the submitting user.

9. The method of claim 8, wherein the method further comprises verifying the user feedback based on one of:

employing text recovery on the image received from the user and crawling a website associated with a business captured in the user submitted image.

10. The method of claim 1, wherein verifying the user feedback comprises:

delaying display of revised augmented location data until a predefined number of feedback submissions are received for the same location; and

rewarding one of;

a first user to submit the verified feedback and a predefined number of users submitting the verified feedback.

11. The method of claim 1, wherein the user is enabled to submit feedback based on at least one from a set of:

textual input, a camera based input, a compass based input, a touch based input, and a location based input.

12. A system for supplementing and correcting augmented location information, the system comprising:

a first server configured to host a location service providing augmented location information comprising at least one from a set of a map, a satellite image, and a panoramic street view image for a selected location;

a second server configured to host a data collection service, the data collection service adapted to;

incentivize users to submit feedback associated with the displayed augmented location information by at least one from a set of;

a “

treasure hunt”

style augmented reality game, advertising civic duty, advertising business interests, and rewards for direct submissions;

verify user feedback based on at least one from a set of;

authentication of a submitting user, confirmation of the submitting user as part of a group of “

trusted users”

, confirmation of the submitting user'"'"'s location at submission time, feedback from other users, and receipt of an image of a location from the submitting user;

revise the augmented location information; and

display the revised augmented location information.

13. The system of claim 12, wherein the data collection service is further adapted to incentivize the user by a “

treasure hunt”

style augmented reality game and encourage users to submit feedback associated with an area of interest by providing guidance.

14. The system of claim 12, wherein users submitting feedback are provided with a non-monetary reward subject to verification of the feedback.

15. The system of claim 12, wherein the augmentation data includes textual information comprising at least one from a set of:

an address detail, a direction, a business detail, a contact link, a historic information, and dynamic data associated with the selected location.

16. The system of claim 12, wherein the augmentation data includes graphic augmentations comprising at least one from a set of:

an icon, a shape, an embedded audio file, and an embedded video file.

17. The system of claim 12, wherein the selected location is determined based on at least one from a set of:

a user input through a client device, a Global Positioning Service (GPS) based input, a cellular tower triangulation based input, and a wireless data network location associated with a user.

18. A computer-readable storage medium with instructions stored thereon for supplementing and correcting augmented location information, the instructions comprising:

incentivizing users to submit feedback associated with the displayed augmented location information by at least one from a set of;

a “

treasure hunt”

style augmented reality game, advertising civic duty, advertising business interests, and rewards for direct submissions;

verifying user feedback based on at least one from a set of;

authentication of a submitting user, confirmation of the submitting user as part of a group of “

trusted users”

, confirmation of the submitting user'"'"'s location at submission time, and receipt of an image of a location from the submitting user;

revising the augmented location information;

displaying the revised augmented location information;

if corrective feedback is received from other users associated with the revision, verifying the corrective feedback;

correcting the revised augmented location information; and

displaying the corrected augmented location information.

19. The computer-readable medium of claim 18, wherein the instructions further comprise:

rewarding a first user submitting the feedback with a non-monetary reward;

if corrective feedback is received and verified, rescinding the non-monetary reward and rewarding another user submitting the corrective feedback;

else

converting the non-monetary reward for the first user to a monetary reward.

20. The computer-readable medium of claim 18, wherein user feedback is enabled by displaying the augmented location information on a mobile device with an option to submit the feedback, the option to submit the feedback comprising at least one from a set of:

textual input, a camera based input, a compass based input, a touch based input, and a Global Positioning Service (GPS) based input.