GENERATING CUSTOMER-SPECIFIC VEHICLE PROPOSALS BASED ON VEHICLE FINANCE PAY-OFF INFORMATION RECEIVED FROM A THIRD-PARTY ENTITY

• US 20120116890A1
• Filed: 01/20/2012
• Published: 05/10/2012
• Est. Priority Date: 02/25/2009
• Status: Active Grant

• Current Assignee: The Reynolds and Reynolds Company
• Original Assignee: HCD Software, LLC (Reynolds & Reynolds Company)
• Inventors: Colson, Charles Richard, Duluc, Rafael A.
• Granted Patent: US 8,355,950 B2
• Time in Patent Office: Days
• US Class Current: 705/14.67
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0271 Personalized advertisement

Abstract

Methods, systems and computer program products for generating customer-specific vehicle proposals based on ongoing vehicle finance pay-off information received from a third party entity. The embodiments of the invention herein disclosed provide for efficient identification of potential customers based on their current vehicle and the ongoing financial obligation related to the current vehicle. A replacement vehicle is identified and a vehicle proposal, such as a sales or lease proposal, is generated for one or more of the identified potential customers.

Claims

1. A method for providing vehicle proposals, the method comprising:

receiving, from a third-party entity, a vehicle finance listing of customers, wherein the listing includes, for each customer, identification of a first vehicle having ongoing vehicle financing with the third-party entity and first vehicle finance pay-off information;

identifying second vehicles to propose to one or more of the customers included in the vehicle finance listing, wherein the second vehicles are similar in make and model to the first vehicles;

determining, by a computing device processor, for each of the one or more customers, a customer-specific vehicle proposal for the identified second vehicles, wherein the customer-specific vehicle proposal is based at least in part on an estimated market value of the first vehicle; and

communicating, by a computing device, the customer-specific vehicle proposal to the associated customer.

2. The method of claim 1, wherein the second vehicles are similar in make and model to the first vehicles.

3. The method of claim 1, wherein the third-party entity is a financial institution.

4. The method of claim 1, further comprising determining, by a computing device processor, one or more customers suitable for determining the customer-specific vehicle proposal based on the first vehicle finance payoff information.

5. The method of claim 4, further comprising receiving, from a third party entity, current financial status data for one or more of the customers and wherein determining, by the computing device processor, one or more customers suitable further comprises determining, by a computing device processor, one or more customers suitable for determining the customer-specific vehicle proposal based on the current financial status data.

6. The method of claim 1, further comprising identifying one or more variable parameters associated with the determined customer-specific vehicle proposals.

7. The method of claim 6, wherein identifying one or more variable parameters further comprises identifying the one or more variable parameters associated with the determined customer-specific vehicle proposals, wherein the variable parameter is one or more of an acceptable variance amount associated with a current monthly vehicle payment amount, a minimum equity amount in a current vehicle, or a minimum profit amount for the identified vehicle.

8. The method of claim 6, further comprising determining, by a computing device processor, one or more customers suitable for determining the customer-specific vehicle proposal based on the one or more variable parameters.

9. The method of claim 1, wherein communicating further comprises communicating the customer-specific vehicle proposals to the one or more customers via one of text message, electronic mail, or telephone.

10. The method of claim 1, further comprising determining, by a computing device processor, an estimated market value of the first vehicle for each of the customers.

11. The method of claim 1, wherein determining the customer-specific proposal for the identified vehicle further comprises determining, via the computing device processor, one or more of a customer-specific sales proposal or a customer-specific lease proposal for the identified second vehicle.

12. Apparatus for targeted and customized vehicle proposals, the apparatus comprising:

a computing platform having at least one processor, and a memory in communication with the processor;

a customer marketing module stored in the memory, executable by the processor and configured to;

receive, from a third-party entity, a vehicle finance customer listing including, for each customer in the listing, identification of a first vehicle having ongoing vehicle financing with the third-party entity and vehicle finance pay-off information, and

determine, for each of one or more of the customers, a customer-specific vehicle proposal for an identified second vehicle based at least in part on an estimated market value of the first vehicle.

13. The apparatus of claim 12, wherein customer marketing module is further configured to determine, for each of the one or more of the customers, the customer-specific vehicle proposal for the identified second vehicle, wherein the second vehicle is similar in make and model to the first vehicle.

14. The apparatus of claim 12, wherein the third-party entity is a financial institution.

15. The apparatus of claim 12, wherein the customer marketing module is further configured to determine one or more customers suitable for determining the customer-specific vehicle proposal based on the first vehicle finance payoff information.

16. The apparatus of claim 15, wherein the customer marketing module is further configured to receive, from a third party entity, current financial status data for one or more of the customers and determine the one or more customers suitable for determining the customer-specific vehicle proposal based on the current financial status data.

19. The apparatus of claim 15, wherein the customer marketing module is further configured to determine one or more customers suitable for determining the customer-specific vehicle proposal based on the one or more variable parameters.

20. The apparatus of claim 12, wherein the customer marketing module is further configured to initiate communication of the customer-specific vehicle proposals to the one or more customers via one of text message, electronic mail, or telephone.

21. The apparatus of claim 12, wherein the customer marketing module is further configured to receive an estimated market value of the first vehicle for each of the one or more customers.

22. The apparatus of claim 12, wherein the customer marketing module is further configured to determine one or more of a customer-specific sales proposal or a customer-specific lease proposal for the identified second vehicle.

28. The computer program product of claim 21, further comprising a fourth set of codes for causing a computer to receive one or more variable parameters associated with the determined customer-specific vehicle proposals.

29. The computer program product of claim 28, wherein the fourth set of codes is further configured to cause the computer to receive one or more variable parameters associated with the customer-specific vehicle proposals, wherein the variable parameter is one or more of an acceptable variance amount associated with a current monthly vehicle payment amount, a minimum equity amount in a current vehicle, or a minimum profit amount for the identified vehicle.

17. The apparatus of claim 17, wherein the customer marketing module is further configured to receive one or more variable parameters associated with the determined customer-specific vehicle proposals.

18. The apparatus of claim 17, wherein the customer marketing module is further configured to receive one or more variable parameters associated with the determined customer-specific vehicle proposals, wherein the variable parameter is one or more of an acceptable variance amount associated with a current monthly vehicle payment amount, a minimum equity amount in a current vehicle, or a minimum profit amount for the identified vehicle.

23. A computer program product that includes a non-transitory computer-readable medium, the medium comprising:

a first set of codes for causing a computer to receive, from a third-party entity, a vehicle finance listing of customers, wherein the listing includes, for each customer, identification of a first vehicle having ongoing vehicle financing with the third-party entity and first vehicle finance pay-off information;

a second set of codes for causing a computer to determine, for each of one or more of the customers, a customer-specific vehicle proposal for an identified second vehicle based at least in part on an estimated market value of the first vehicle; and

a third set of codes for causing a computer to initiate communication of the customer-specific vehicle proposal to the associated customer.

24. The computer program product of claim 23, wherein the second set of codes for causing the computer to determine, for each of one or more of the customers, the customer-specific vehicle proposal for the identified second vehicle, wherein the identified second vehicle is similar in make and model to the first vehicle.

25. The computer program product of claim 23, wherein a first set of codes for causing a computer to receive, from a third-party entity, a vehicle finance listing of customers further defines the third-party entity as a financial institution.

26. The computer program product of claim 23, further comprising a fourth set of codes for causing a computer to determine one or more customers from the customer listing that are suitable for determining the customer-specific vehicle proposal based on the first vehicle finance payoff information.

27. The computer program product of claim 26, further comprising a fifth set of codes for causing a computer to receive, from a third party entity, current financial status data for one or more of the customers and wherein the fourth set of codes is further configured to determine the one or more customers suitable for determining the customer-specific vehicle proposal based on the current financial status data.

30. The computer program product of claim 23, wherein the second set of codes is further configured to determine one or more of a customer-specific sales proposal or a customer-specific lease proposal for the identified second vehicle.