Computational systems and methods for regulating information flow during interactions

• US 20130060850A1
• Filed: 11/16/2011
• Published: 03/07/2013
• Est. Priority Date: 09/07/2011
• Status: Active Grant

• Current Assignee: Elwha LLC (Intellectual Ventures LLC)
• Original Assignee: Elwha LLC (Intellectual Ventures LLC)
• Inventors: Davis, Marc E., Dyor, Matthew G., Gates, William, Huang, Xuedong, Hyde, Roderick A., Jung, Edward K.Y., Kare, Jordin T., Levien, Royce A., Lord, Richard T., Lord, Robert W., Lu, Qi, Malamud, Mark A., Myhrvold, Nathan P., Nadella, Satya, Reed, Daniel, Shum, Harry, Tegreene, Clarence T., Wood, Lowell L. Jr.
• Granted Patent: US 9,928,485 B2
• Time in Patent Office: Days
• US Class Current: 709/204
• CPC Class Codes: G06Q 10/10 Office automation; Time management
• CPC Class Codes: G06Q 30/08 Auctions

Abstract

Methods, apparatuses, computer program products, devices and systems are described that carry out accepting at least one indication of an interaction involving at least one member of a network; creating a persona corresponding to the at least one member of a network, wherein the persona is at least partly based on the indication of an interaction; and presenting the persona for use in the interaction involving the at least one member of the network.

Claims

1. A system comprising:

circuitry for accepting at least one indication of an interaction involving at least one member of a network;

circuitry for creating a persona corresponding to the at least one member of a network, wherein the persona is at least partly based on the indication of an interaction; and

circuitry for presenting the persona for use in the interaction involving the at least one member of the network.

2. The system of claim 1 wherein the circuitry for accepting at least one indication of an interaction involving at least one member of a network comprises:

circuitry for accepting from at least one member of a network an indication of an interaction involving the at least one member of a network.

3. The system of claim 2 wherein the circuitry for accepting from the at least one member of a network an indication of an interaction involving at least one member of a network comprises:

circuitry for accepting from an EBay user an indication of interest in an online auction.

4. The system of claim 1 wherein the circuitry for accepting at least one indication of an interaction involving at least one member of a network comprises:

circuitry for accepting a request for personal information as the at least one indication of an interaction involving least one member of a network.

5. The system of claim 4 wherein the circuitry for accepting a request for personal information as the at least one indication of an interaction involving at least one member of a network comprises:

circuitry for accepting a request for at least one of name, physical address, email address, phone number, or credit card information as the personal information.

6. The system of claim 1 wherein the circuitry for accepting at least one indication of an interaction involving at least one member of a network comprises:

circuitry for accepting an indication of an online transaction involving at least one member of a network.

7. The system of claim 1 wherein the circuitry for accepting at least one indication of an interaction involving at least one member of a network comprises:

circuitry for accepting an indication of an online financial transaction involving at least one member of a network.

8. The system of claim 1 wherein the circuitry for accepting at least one indication of an interaction involving at least one member of a network comprises:

circuitry for accepting an indication of at least one of a sign-up page, a login page, or a checkout page involving at least one member of a network.

9. The system of claim 1 wherein the circuitry for accepting at least one indication of an interaction involving at least one member of a network comprises:

circuitry for accepting an indication of an interaction involving at least one member of a social network.

10. The system of claim 1 wherein the circuitry for accepting at least one indication of an interaction involving at least one member of a network comprises:

circuitry for accepting an indication of an interaction between a registered member of a commercial website and the commercial website.

11. The system of claim 10 wherein the circuitry for accepting an indication of an interaction between a registered member of a commercial website and the commercial website comprises:

circuitry for accepting an indication of an interaction between a registered member of amazon.com and the amazon.com website.

12. The system of claim 1 wherein the circuitry for creating a persona corresponding to the at least one member of a network, wherein the persona is at least partly based on the indication of an interaction comprises:

circuitry for creating a set of personal information corresponding to the at least one member of a network, wherein the set of personal information is at least partly based on the indication of an interaction.

13. The system of claim 1 wherein the circuitry for creating a persona corresponding to the at least one member of a network, wherein the persona is at least partly based on the indication of an interaction comprises:

circuitry for creating a set of anonymized personal information corresponding to the at least one member of a network, wherein the set of anonymized personal information is at least partly based on the indication of an interaction.

14. The system of claim 1 wherein the circuitry for creating a persona corresponding to the at least one member of a network, wherein the persona is at least partly based on the indication of an interaction comprises:

circuitry for creating a persona corresponding to the at least one member of a network, wherein the persona is at least partly based on the indication of an interaction and at least partly based on a persona-creation ruleset.

15. The system of claim 14 wherein the persona-creation ruleset comprises:

at least one ruleset defining thresholds for assigning personal information to a persona.

16. The system of claim 15 wherein the at least one ruleset defining thresholds for assigning personal information to a persona comprises:

at least one ruleset defining dollar amount thresholds for assigning personal information to a persona.

17. The system of claim 15 wherein the at least one ruleset defining thresholds for assigning personal information to a persona comprises:

at least one ruleset defining thresholds for assigning personal information to a persona at least partly based on a context of the interaction.

18. The system of claim 1 wherein the circuitry for creating a persona corresponding to the at least one member of a network, wherein the persona is at least partly based on the indication of an interaction comprises:

circuitry for creating a minimal set of personal information corresponding to the at least one member of a network, wherein the minimal set of personal information is at least partly based on the indication of an interaction.

19. The system of claim 18 wherein the circuitry for creating a minimal set of personal information corresponding to the at least one member of a network, wherein the minimal set of personal information is at least partly based on the indication of an interaction comprises:

circuitry for creating a persona including name, physical address, and device identifier data corresponding to the at least one member of a network, wherein the persona is at least partly based on an indication of a low-dollar-cost transaction.

20. The system of claim 1 wherein the circuitry for creating a persona corresponding to the at least one member of a network, wherein the persona is at least partly based on the indication of an interaction comprises:

circuitry for creating a detailed set of personal information corresponding to the at least one member of a network, wherein the detailed set of personal information is at least partly based on the indication of an interaction.

21. The system of claim 20 wherein the circuitry for creating a detailed set of personal information corresponding to the at least one member of a network, wherein the detailed set of personal information is at least partly based on the indication of an interaction comprises:

circuitry for creating a persona including real name, physical address, credit card information, and device identifier information corresponding to the at least one member of a network, wherein the persona is at least partly based on an indication of a high-dollar-cost transaction.

22. The system of claim 1 wherein the circuitry for presenting the persona for use in the interaction involving the at least one member of the network comprises:

circuitry for placing elements of the persona into fields of an online form for use in the interaction involving the at least one member of the network.

23. The system of claim 1 wherein the circuitry for presenting the persona for use in the interaction involving the at least one member of the network comprises:

circuitry for presenting the persona to an online vendor for use in securing credit for an online purchase from the online vendor.

24. The system of claim 1 wherein the circuitry for presenting the persona for use in the interaction involving the at least one member of the network comprises:

circuitry for presenting the persona at a vendor'"'"'s physical establishment for use in securing credit for a purchase from the vendor.

25. The system of claim 1 wherein the circuitry for presenting the persona for use in the interaction involving the at least one member of the network comprises:

circuitry for presenting the persona via a computer-implemented personal assistant for use in the interaction involving the at least one member of the network.

26. The system of claim 25 wherein the circuitry for presenting the persona via a computer-implemented personal assistant for use in the interaction involving the at least one member of the network comprises:

circuitry for presenting the persona via Siri as the computer-implemented personal assistant.

27. A computer program product comprising:

at least one of a machine, a composition of matter, or an article of manufacture including a signal-bearing medium bearing

(1) one or more instructions for accepting at least one indication of an interaction involving at least one member of a network;

(2) one or more instructions for creating a persona corresponding to the at least one member of a network, wherein the persona is at least partly based on the indication of an interaction; and

(3) one or more instructions for presenting the persona for use in the interaction involving the at least one member of the network.

28. The computer program product of claim 27, wherein the signal-bearing medium includes a computer-readable medium.

29. The computer program product of claim 27, wherein the signal-bearing medium includes a recordable medium.

30. The computer program product of claim 27, wherein the signal-bearing medium includes a communications medium.

31. A system comprising:

a computing device; and

instructions that when executed on the computing device cause the computing device to

(1) accept at least one indication of an interaction involving at least one member of a network;

(2) create a persona corresponding to the at least one member of a network, wherein the persona is at least partly based on the indication of an interaction; and

;

(3) present the persona for use in the interaction involving the at least one member of the network.

32. The system of claim 31 wherein the computing device comprises:

one or more of a personal digital assistant (PDA), a personal entertainment device, a mobile phone, a laptop computer, a tablet personal computer, a networked computer, a computing system comprised of a cluster of processors, a computing system comprised of a cluster of servers, a workstation computer, and/or a desktop computer.

33. The system of claim 31 wherein the computing device is operable to present a disambiguated search term at least partly based on at least one of the network-participation identifier data or the device-identifier data from at least one memory.

34-59. -59. (canceled)