PROVIDING TARGETED OFFERS BASED ON AGGREGATE DEMAND AND AGGREGATE SUPPLY
First Claim
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1. A method for communicating at least one offer for a product offered by a merchant, the method comprising:
- collecting location data, wherein the location data comprises information related to a physical location of a user;
retrieving, based at least in part on the collected location data, aggregate data related to the product, the aggregate data comprising at least one of aggregate demand data or aggregate supply data;
identifying at least one offer related to the product based at least in part on the collected location data and the retrieved aggregate data; and
communicating the offer to the user.
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Abstract
Embodiments of the invention are directed to methods, systems, apparatus and computer program products for collecting location data, wherein the location data comprises information related to a physical location of a user, retrieving, based at least in part on the collected location data, aggregate data related to the product, the aggregate data comprising at least one of aggregate demand data or aggregate supply data, identifying at least one offer related to the product based at least in part on the collected location data and the retrieved aggregate data; and communicating the offer to the user.
66 Citations
45 Claims
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1. A method for communicating at least one offer for a product offered by a merchant, the method comprising:
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collecting location data, wherein the location data comprises information related to a physical location of a user; retrieving, based at least in part on the collected location data, aggregate data related to the product, the aggregate data comprising at least one of aggregate demand data or aggregate supply data; identifying at least one offer related to the product based at least in part on the collected location data and the retrieved aggregate data; and communicating the offer to the user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15)
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16. An apparatus comprising:
a computing platform comprising a memory and at least one processor operatively connected with the memory, wherein the processor is configured to; collect location data, wherein the location data comprises information related to a physical location of a user; retrieve, based at least in part on the collected location data, aggregate data related to the product, the aggregate data comprising at least one of aggregate demand data or aggregate supply data; identify at least one offer related to the product based at least in part on the collected location data and the retrieved aggregate data; and communicate the offer to the user. - View Dependent Claims (17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30)
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31. A computer program product comprising a non-transitory computer-readable medium having computer-executable instructions stored thereon, the computer-executable instructions comprising instructions to:
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collect location data, wherein the location data comprises information related to a physical location of a user; retrieve, based at least in part on the collected location data, aggregate data related to the product, the aggregate data comprising at least one of aggregate demand data or aggregate supply data; identify at least one offer related to the product based at least in part on the collected location data and the retrieved aggregate data; and communicate the offer to the user. - View Dependent Claims (32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43, 44, 45)
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Specification