INTELLIGENT ELECTRONIC INFORMATION DEPLOYMENT

• US 20130304574A1
• Filed: 02/22/2013
• Published: 11/14/2013
• Est. Priority Date: 05/12/2011
• Status: Abandoned Application

• Current Assignee: Daniel L. Hodges, Scott W. Thomas
• Original Assignee: Daniel L. Hodges, Scott W. Thomas
• Inventors: THOMAS, Scott W., HODGES, Daniel L.
• Application Number:
  US13/774,973
• Publication Number:
  US 20130304574A1
• Time in Patent Office: Days
• US Class Current: 705/14.53
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute

Abstract

An intelligent content deployment system (ICDS) is described that enables content filtering and delivery based on a variety of factors, known or assumed, about one or more targeted subscribers (“Members”) of a content delivery network (“Network”) and delivers targeted information and content to distribution points in the vicinity of the members. The ICDS comprises an infrastructure for the collection and communication of member information or data, the processing of the information, and the intelligent delivery of content targeted to particular members and/or groups of members based on the collected member information. The ICDS infrastructure of an embodiment includes one or more of satellite-based, web-based, cellular-based electric/satellite linked and driven communication or network infrastructure for the collection of member information and the distribution of the targeted information to the members. The members receive the targeted information in their current setting, regardless of whether they are mobile or stationary.

Claims

1. A method for targeted electronic information deployment comprising:

collecting information of at least one user, the information including personal data and information of a current environment;

processing the collected information using one or more factors relating to at least one of the personal data information and the current environment information, the processing including weighting the one or more factors to identify content relevant to an experience of the at least one user;

scheduling the identified content for delivery using the one or more weighted factors;

delivering the identified content to one or more dynamic display media, wherein an advertising entity controls the one or more display media, wherein the advertising entity delivers the identified content to the one or more display media in the current environment.

2. The method of claim 1, comprising measuring a response by the at least one user to the delivered content and using the response to update the collected information.

3. The method of claim 2, comprising using one or more of the collected information, the identified content and the response to weight the one or more factors.

4. The method of claim 3, the scheduling the identified content for delivery comprising scheduling the content for delivery according to a priority.

5. The method of claim 4, wherein the priority comprises a degree of relevance of the identified content to the experience of the at least one user.

6. The method of claim 1, wherein the one or more factors comprises location, rate, speed and time of the at least one user.

7. The method of claim 6, wherein the time of the at least one user comprises at least one of time of day, day of week, month of year and season.

8. The method of claim 1, wherein the one or more factors comprises expressed or implied interests of the at least one user.

9. The method of claim 1, wherein the one or more factors comprises known or assumed travel itineraries.

10. The method of claim 1, wherein the one or more factors comprises one or more languages of the at least one user.

11. The method of claim 1, wherein the one or more factors comprises international, religious and personal holidays.

12. The method of claim 11, wherein the personal holidays comprise at least one of birthdays and anniversaries.

13. The method of claim 1, wherein the one or more factors comprises at least one of demographic and population data in a geographic area.

14. The method of claim 1, wherein the one or more factors comprises emergency conditions including traffic accidents, weather situations and terrorist attacks.

15. The method of claim 1, wherein the at least one user comprises at least one of an individual, a group, a regional consumer and a global consumer.

16. The method of claim 1, the collecting comprising at least one of receiving and retrieving the information from input sources.

17. The method of claim 16, the collecting comprising the at least one user directly providing at least one of the personal data information and the current environmental information.

18. The method of claim 17, the providing the at least one of the personal data information and the current environmental information comprising the at least one user specifying parameters governing selection of the one or more display media.

19. The method of claim 18, the specifying the parameters including specifying conditions for the delivering the identified content to the one or more display media in the current environment.

20. The method of claim 16, wherein the at least one of the receiving and retrieving occurs in near real time.

21. The method of claim 16, wherein the at least one of the receiving and retrieving further comprises the at least one user providing access to the input sources.

22. The method of claim 21, wherein the input sources include one or more of cellular phones, personal digital assistants (PDAs), and SIM cards, a registration website, and a profile website.

23. The method of claim 21, wherein the input sources include one or more of cable, satellite and fiber optic receivers.

24. The method of claim 21, wherein the input sources include one or more of airline and travel websites and airline and travel accounts.

25. The method of claim 21, wherein the input sources include financial institutions, business entities, and government entities.

26. The method of claim 21, wherein the input sources include one or more of stationary implantable devices of organic materials, non-stationary implantable devices of organic materials, stationary implantable devices of non-organic materials and non-stationary implantable devices of non-organic materials.

27. The method of claim 26, wherein the non-organic materials include one or more of footwear, articles of clothing, personal transport devices, wheelchairs, scooters, vehicles, automobiles, airplanes, homes and buildings.

28. The method of claim 21, wherein the input sources include cellular technology platforms, network technology platforms, satellite-based platforms, wherein the satellite-based platforms include atmospheric based refractory network systems.

29. The method of claim 21, wherein the input sources include one or more of automated transaction machines, wherein the automated transaction machines include one or more of monetary and mass data exchange devices.

30. The method of claim 21, wherein the input sources include at least one of the cash and credit purchasing history of the at least one user.

31. The method of claim 1, the processing further comprising selecting one or more locations for delivery of the content.

32. The method of claim 31, the processing comprising using the collected information to predict behavior of the at least one user, the predicted behavior including movement of the at least one user to a location of the one or more locations.

33. The method of claim 32, the delivering the identified content to the one or more display media in the current environment including delivering the identified content at the location.

34. The method of claim 31, wherein the one or more locations are stationary.

35. The method of claim 31, wherein the one or more locations are non-stationary.

36. The method of claim 31, wherein the one or more locations comprise the one or more display media.

37. The method of claim 36, wherein the one or more display media comprise at least one electronic device, the at least one electronic device including electronic billboards, cellular phones, PDAs, televisions, and Digital Video Recorders.

38. The method of claim 37, wherein the at least one electronic display device is located at least one of in and on one or more of vehicles, shopping carts, media poles, casinos including slot machines, automatic transaction machines, and pedestrian crossroads.

39. A method for targeted electronic information deployment comprising:

collecting information of at least one user, the information including personal data and information of a current environment;

processing the collected information using one or more factors relating to at least one of the personal data information and the current environment information, the processing including weighting the one or more factors to identify content relevant to an experience of the at least one user;

scheduling the identified content for delivery using the one or more weighted factors;

delivering the identified content to the one or more dynamic display media, wherein an advertising entity controls the one or more display media, wherein the advertising entity delivers the identified content to the one or more display media in the current environment; and

measuring a response by the at least one user to the delivered content and using the response to update the collected information.

40. A system for delivering media content to target recipients, the system comprising:

a collecting component aggregating individual data of one or more users;

a receiving component receiving data of an environment of the one or more users;

a filtering component evaluating the environmental data and the individual data using one or more factors to identify content relevant to an experience of the one or more users, the experience comprising the environmental data and the individual data, the evaluating assigning weights to the one or more factors to prioritize the identified content according to a degree of relevance of the identified content to the experience of the one or more user; and

a communications component scheduling delivery of the content using information of the prioritizing, transmitting the content to one or more dynamic display media, wherein an advertising entity controls the one or more display media, wherein the advertising entity delivers the content to the display media in at least one of the environments, and collecting a response to the content, wherein the filtering component iteratively uses information of the response during the evaluating.