Systems and Methods for Identifying and Delivering Tailored Content Based Upon a Service Dialog

• US 20140316889A1
• Filed: 06/30/2014
• Published: 10/23/2014
• Est. Priority Date: 03/14/2013
• Status: Active Grant

• Current Assignee: American Express Travel Related Services Company, Inc. (American Express Company)
• Original Assignee: American Express Travel Related Services Company, Inc. (American Express Company)
• Inventors: Williams, Troy P.
• Granted Patent: US 9,292,817 B2
• Time in Patent Office: Days
• US Class Current: 705/14.53
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06F 16/9558 Details of hyperlinks; Management of linked annotations
• CPC Class Codes: G06F 16/9566 URL specific, e.g. using aliases, detecting broken or misspelled links
• CPC Class Codes: G06Q 10/06316 Sequencing of tasks or work
• CPC Class Codes: G06Q 20/10 specially adapted for electronic funds transfer [EFT] systems; specially adapted for home banking systems
• CPC Class Codes: G06Q 20/123 Shopping for digital content
• CPC Class Codes: G06Q 20/325 using wireless networks
• CPC Class Codes: G06Q 30/0242 Determining effectiveness of advertisements
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0255 based on user history
• CPC Class Codes: G06Q 30/0257 User requested
• CPC Class Codes: G06Q 30/0267 Wireless devices
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G06Q 30/0277 Online advertisement
• CPC Class Codes: G06Q 30/0621 Item configuration or customization
• CPC Class Codes: G06Q 30/0625 Directed, with specific intent or strategy
• CPC Class Codes: G06Q 30/0631 Item recommendations
• CPC Class Codes: G06Q 30/0641 Shopping interfaces
• CPC Class Codes: G06Q 50/01 Social networking
• CPC Class Codes: H04L 67/02 based on web technology, e.g. hypertext transfer protocol [HTTP]
• CPC Class Codes: H04L 67/51 : Discovery or management thereof, e.g. service location protocol [SLP] or web services
• CPC Class Codes: H04L 67/535 : Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34
• CPC Class Codes: H04W 4/02 : Services making use of location information
• CPC Class Codes: H04W 4/14 : Short messaging services, e.g. short message services [SMS] or unstructured supplementary service data [USSD]

Abstract

The present disclosure identifies and/or delivers tailored content based upon a service dialog. For example, the systems may receive a request for tailored content, facilitate a service dialog to obtain information related to the request, and communicate a plurality of tailored content based upon the information related to the request. Further, the systems may identify tailored content based upon a consumer profile, communicate the tailored content to a web client, and/or receive a selection of the tailored content. Further still, the systems may modify a magazine (e.g., content that is presented electronically) based upon tailored content.

Claims

1. A method, comprising:

generating, by a computer-based system configured for processing a service dialog, a consumer profile;

identifying, by the computer-based system, tailored content based upon the consumer profile; and

communicating, by the computer-based system, the tailored content to the consumer based upon a service dialog request.

2. The method of claim 1, further comprising generating, by the computer-based system, the consumer profile based upon a transaction history of the consumer.

3. The method of claim 1, further comprising updating, by the computer-based system, the consumer profile based upon a selection of the tailored content by the consumer.

4. The method of claim 1, further comprising generating, by the computer-based system, the consumer profile based upon merchant data.

5. The method of claim 1, further comprising updating, by the computer-based system, the consumer profile in response to a request by a consumer to update the consumer profile.

6. The method of claim 1, further comprising storing, by the computer-based system, the tailored content a network cloud.

7. The method of claim 1, further comprising facilitating, by the computer-based system, payment for an item associated with the tailored content.

8. An article of manufacture including a non-transitory, tangible computer readable storage medium having instructions stored thereon that, in response to execution by a computer-based system configured for processing a service dialog, cause the computer-based system to perform operations comprising:

generating, by the computer-based system, a consumer profile;

identifying, by the computer-based system, tailored content based upon the consumer profile; and

communicating, by the computer-based system, the tailored content to the consumer based upon a service dialog request.

9. The article of claim 8, further comprising generating, by the computer-based system, the consumer profile based upon a transaction history of the consumer.

10. The article of claim 8, further comprising updating, by the computer-based system, the consumer profile based upon a selection of the tailored content by the consumer.

11. The article of claim 8, further comprising generating, by the computer-based system, the consumer profile based upon merchant data.

12. The article of claim 8, further comprising updating, by the computer-based system, the consumer profile in response to a request by a consumer to update the consumer profile.

13. The article of claim 8, further comprising storing, by the computer-based system, the tailored content a network cloud.

14. The article of claim 8, further comprising facilitating, by the computer-based system, payment for an item associated with the tailored content.

15. A system comprising:

a processor configured for processing a service dialog,

a tangible, non-transitory memory configured to communicate with the processor,

the tangible, non-transitory memory having instructions stored thereon that, in response to execution by the processor, cause the processor to perform operations comprising;

generating, by the processor, a consumer profile;

identifying, by the processor, tailored content based upon the consumer profile; and

communicating, by the processor, the tailored content to the consumer based upon a service dialog request.

16. The system of claim 15, further comprising generating, by the processor, the consumer profile based upon a transaction history of the consumer.

17. The system of claim 15, further comprising updating, by the processor, the consumer profile based upon a selection of the tailored content by the consumer.

18. The system of claim 15, further comprising generating, by the processor, the consumer profile based upon merchant data.

19. The system of claim 15, further comprising updating, by the processor, the consumer profile in response to a request by a consumer to update the consumer profile.

20. The system of claim 15, further comprising facilitating, by the processor, payment for an item associated with the tailored content.