MESSAGE PUSHING METHOD AND MESSAGE PUSHING DEVICE

• US 20170180501A1
• Filed: 11/10/2016
• Published: 06/22/2017
• Est. Priority Date: 12/21/2015
• Status: Active Application

• Current Assignee: Industrial Technology Research Institute
• Original Assignee: Industrial Technology Research Institute
• Inventors: CHEN, Jian-Ren, HUANG, Su-Chen, CHEN, Chun-Yen, YEH, Szu-Hsien, HSIUNG, Chao-Wang
• Application Number:
  US15/348,900
• Publication Number:
  US 20170180501A1
• Time in Patent Office: Days
• CPC Class Codes: G06Q 30/0272 Period of advertisement exposure
• CPC Class Codes: G06T 11/00 2D [Two Dimensional] image generation
• CPC Class Codes: G06T 11/60 Editing figures and text; Combining figures or text
• CPC Class Codes: G06V 20/20 in augmented reality scenes

Abstract

A message pushing method and a message pushing device are provided. The message pushing method includes the following steps. Acquire a portrait image from a scene image, and obtain an attribute, representing the portrait image, by extracting features of a body part shown in the portrait image. Select one of a plurality of pushing information according to the attribute of the portrait image. The selected pushing information has a second image. Obtain a first image by performing an image processing procedure to the portrait image, and produce a synthesis image by combining the first image and the second image. Display the synthesis image to an attracted-viewer relating to the portrait image.

Claims

1. A message pushing method, comprising:

acquiring a portrait image from a scene image;

obtaining an attribute, representing the portrait image, by extracting features of a body part shown in the portrait image;

selecting one of a plurality of pushing information, according to the attribute of the portrait image, from a database stored in a memory device and the selected pushing information including a second image;

obtaining a first image by performing an image processing procedure to the portrait image;

producing a synthesis image by combining the first image and the second image; and

displaying the synthesis image to an attracted-viewer relating to the portrait image.

2. The message pushing method of claim 1, wherein the attribute of the portrait image includes an age attribute, a gender attribute, attention information, distance information and a distance variance, and the distance information and the distance variance are related to the portrait image of the attracted-viewer.

3. The message pushing method of claim 2, wherein each of the plurality of pushing information is related to one of a plurality of applicable age probability distributions, one of a plurality of applicable gender probability distributions and one of a plurality of pushing statuses, and each of the plurality of pushing statuses includes an available pushing quantity and a quantity of accomplished pushes.

4. The message pushing method of claim 3, wherein selecting one of the plurality of pushing information according to the attribute of the portrait image includes:

determining a first output probability for each of the plurality of pushing information according to the age attribute and the applicable age probability distribution of each of the plurality of pushing information;

determining a second output probability for each of the plurality of pushing information according to the gender attribute and the applicable gender probability distribution of each of the plurality of pushing information;

determining a third output probability for each of the plurality of pushing information according to the pushing status of each of the plurality of pushing information; and

selecting one of the plurality of pushing information according to the first output probabilities, the second output probabilities and the third output probabilities.

5. The message pushing method of claim 1, wherein the second image is a promotional product image.

6. The message pushing method of claim 1, wherein the method further includes:

acquiring a background image of the scene image.

7. The message pushing method of claim 6, wherein the selected pushing information further includes pushing situation information, and the step of producing a synthesis image includes:

transforming the background image to a third image according to the pushing situation information; and

combining the first image, the second image and the third image to the synthesis image.

8. The message pushing method of claim 1, wherein the image processing procedure includes an edge processing procedure, a color processing procedure and a texture processing procedure.

9. A message pushing device, comprising:

an image capturing unit configured to capture a scene image and acquire a portrait image from the scene image;

an attribute analyzing unit coupled to the image capturing unit and configured to extract features of a body part shown in the portrait image to obtain an attribute of the portrait image;

a selecting unit coupled to the attribute analyzing unit and configured to select one of a plurality of pushing information according to the attribute of the portrait image, and the selected pushing information having a second image;

an image processing unit coupled to the image capturing unit and the selecting unit and configured to perform an image processing procedure to the portrait image to obtain a first image, and combine the first image and the second image to obtain a synthesis image; and

an image output unit coupled to the image processing unit and configured to display the synthesis image.

10. The message pushing device of claim 9, wherein the attribute of the portrait image includes an age attribute, a gender attribute, attention information, distance information and a distance variance, and the distance information and the distance variance are related to a human shown in the portrait image.

11. The message pushing device of claim 10, wherein each of the plurality of pushing information is related to one of a plurality of applicable age probability distributions, one of a plurality of applicable gender probability distributions and one of a plurality of pushing statuses, and each of the plurality of pushing statuses includes a maximum quantity of available pushes and a quantity of accomplished pushes.

12. The message pushing device of claim 11, wherein the selecting unit determines a first output probability for each of the plurality of pushing information according to the age attribute and the applicable age probability distribution of each of the plurality of pushing information;

the selecting unit determines a second output probability for each of the plurality of pushing information according to the gender attribute and the applicable gender probability distribution of each of the plurality of pushing information;

the selecting unit determines a third output probability for each of the plurality of pushing information according to the pushing status of each of the plurality of pushing information; and

the selecting unit selects one of the plurality of pushing information according to the first output probabilities, the second output probabilities and the third output probabilities.

13. The message pushing device of claim 12, wherein the second image is a product image.

14. The message pushing device of claim 13, wherein the image capturing unit further acquires a background image from the scene image.

15. The message pushing device of claim 14, wherein the selected pushing information further includes pushing situation information, and the image processing unit transforms the background image to a third image according to the pushing situation information and combines the first image, the second image and the third image to obtain the synthesis image.

16. The message pushing device of claim 15, wherein the image processing procedure includes an edge processing procedure, a color processing procedure and a texture processing procedure.