System and method for linking ad tagged words

• US 8,214,357 B2
• Filed: 02/27/2009
• Issued: 07/03/2012
• Est. Priority Date: 02/27/2009
• Status: Active Grant

• Current Assignee: Malikie Innovations Limited (Key Patent Innovations Limited)
• Original Assignee: Blackberry Limited
• Inventors: Scott, Sherryl Lee Lorraine
• Primary Examiner(s): LE, DEBBIE M
• Application Number:
  US12/395,288
• Publication Number:
  US 20100223279A1
• Time in Patent Office: 1,222 Days
• Field of Search: None
• US Class Current: 707/726
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04M 1/72436 for text messaging, e.g. short messaging services [SMS] or e-mails
• CPC Class Codes: H04M 1/72445 for supporting Internet browser applications

Abstract

There is disclosed a computer-implemented method operable on a mobile communication device for linking words to advertising resource links. In an embodiment, the method comprises: scanning a list or a body of text in order to identify a tagged keyword; linking at least one corresponding advertising resource link to each identified tagged keyword; and visually distinguishing a tagged keyword upon the at least one advertising resource link becoming accessible to the mobile communication device. In another embodiment, the method further comprises providing as an advertising resource link one or more of an advertising website, an email address, an SMS text address, a telephone number, or a purchase option screen corresponding to the identified tagged keyword.

Claims

1. A method, comprising:

identifying, at a mobile communication device, a tagged keyword in a list or a body of text;

associating, at the mobile communication device, at least one advertising resource link to the identified tagged keyword;

after associating the at least one advertising resource link to the identified tagged keyword, in response to detecting that a physical location of the mobile communication device is proximate to a geographic location associated with the at least one advertising resource link, visually distinguishing the identified tagged keyword by applying a visually distinguishing feature; and

after visually distinguishing the identified tagged keyword, in response to detecting that the physical location of the mobile communication device is no longer proximate to the geographic location associated with the at least one advertising resource link, removing the visually distinguishing feature from the identified tagged keyword.

2. The method of claim 1, further comprising providing as an advertising resource link one or more of an advertising website, an email address, an SMS text address, a telephone number, or a purchase option screen corresponding to the identified tagged keyword.

3. The method of claim 1, wherein the visually distinguishing feature comprises at least one of color, or font, or style.

4. The method of claim 1, wherein the visually distinguishing feature is applied to the identified tagged keyword for a limited amount of time, the method further comprising,

removing the visually distinguishing feature from the identified tagged keyword when the limited amount of time has elapsed.

5. The method of claim 1, wherein the list or body of text comprises at least one of an email message, a notepad application, an SMS message, a webpage, text extracted from a voice message, or any other text based application available on the mobile communication device.

6. The method of claim 1, further comprising providing a keyword search field to locate and tag one or more tagged keywords in the list or body of text.

7. The method of claim 1, further comprising providing a list of selectable options upon selecting or rolling over the identified tagged keyword.

8. The method of claim 7, wherein the selectable options include one or more of deleting, amending, saving or forwarding the identified tagged keyword.

9. The method of claim 1, further comprising providing means to assign any word in a body of text as a tagged keyword.

10. The method of claim 1, further comprising:

after visually distinguishing the identified tagged keyword, detecting a further condition, associated with the at least one advertising resource link, is met;

applying a different visually distinguishing feature to the identified tagged keyword in response to detecting the further condition; and

after applying the different visually distinguishing feature to the identified tagged keyword, detecting that the further condition is no longer met and removing the different visually distinguishing feature from the identified tagged keyword.

11. The method of claim 1, further comprising:

in response to detecting that the physical location of the mobile communication device is proximate to the geographic location, displaying on a display of the mobile communication device the at least one advertising resource link; and

in response to detecting that the physical location of the mobile communication device is no longer proximate to the geographic location associated with the at least one advertising resource link, removing from the display the at least one advertising resource link.

12. The method of claim 11, further comprising:

after visually distinguishing the identified tagged keyword, detecting a further condition associated with the at least one advertising resource link is met; and

visually distinguishing the at least one advertising resource link in response to detecting the further condition; and

after visually distinguishing feature the at least one advertising resource link, detecting that the further condition is no longer met and removing the visually distinguishing feature from the identified tagged keyword.

13. The method of claim 11, wherein the visually distinguishing feature is applied for a limited amount of time, method further comprising:

removing the visually distinguishing feature when the limited amount of time has elapsed.

14. A mobile communications device, comprising:

means for identifying a tagged keyword in a list or a body of text;

means for associating at least one advertising resource link to the identified tagged keyword;

means for detecting that a physical location of the mobile communication device is proximate to a geographic location associated with the at least one advertising resource link;

means for visually distinguishing a tagged keyword after the at least one advertising resource link is associated with the identified tagged keyword by applying a visually distinguishing feature to the identified tagged keyword in response to detecting that the physical location of the mobile communication device is proximate to the geographic location;

means for detecting that the physical location of the mobile communication device is no longer proximate to the geographic location associated with the at least one advertising resource link; and

means for removing the visually distinguishing feature from the identified tagged keyword in response to detecting that the physical location of the mobile communication device is no longer proximate to the geographic location.

15. The mobile communications device of claim 14, further comprising means for providing as an advertising resource link one or more of an advertising website, an email address, an SMS text address, a telephone number, or a purchase option screen corresponding to the identified tagged keyword.

16. The mobile communications device of claim 14, wherein the visually distinguishing feature comprises at least one of color, or font, or style.

17. The mobile communications device of claim 14, wherein the visually distinguishing feature is applied to the identified tagged keyword for a limited amount of time, the device further comprising,

means for removing the visually distinguishing feature from the identified tagged keyword when the limited amount of time has elapsed.

18. The mobile communications device of claim 14, wherein the list or body of text comprises at least one of an email message, a notepad application, an SMS message, a webpage, text extracted from a voice message, or any other text based application available on the mobile communication device.

19. The mobile communications device of claim 14, further comprising a keyword search field to locate and tag one or more tagged keywords in the list or body of text.

20. The mobile communications device of claim 14, further comprising means for providing a list of selectable options upon selecting or rolling over the identified tagged keyword.

21. The mobile communications device of claim 20, wherein the selectable options include one or more of adding, deleting, amending, saving or forwarding the identified tagged keyword.

22. The mobile communications device of claim 14, further comprising means to assign any word in a body of text as a tagged keyword.

23. A non-transitory computer readable medium storing computer code that when executed by a processor of a mobile communication device adapts the device to:

identify a tagged keyword in a list or a body of text;

associate at least one advertising resource link to the identified tagged keyword;

detect that a physical location of the mobile communication device is proximate to a geographic location associated with the at least one advertising resource link;

visually distinguish a tagged keyword after the at least one advertising resource link is associated with the identified tagged keyword by applying a visually distinguishing feature to the identified tagged keyword in response to detecting that the physical location of the mobile communication device is proximate to the geographic location;

detect that the physical location of the mobile communication device is no longer proximate to the geographic location associated with the at least one advertising resource link; and

remove the visually distinguishing feature from the identified tagged keyword in response to detecting that the physical location of the mobile communication device is no longer proximate to the geographic location.