System for digital yearbook with advertising

• US 9,373,132 B2
• Filed: 10/23/2013
• Issued: 06/21/2016
• Est. Priority Date: 09/15/2008
• Status: Active Grant

• Current Assignee: WolfPack Products LLC
• Original Assignee: WolfPack Products LLC
• Inventors: Olson, Anthony M., Winquist, Jennifer Kay, Richard, Joseph G., Liebenow, Frank
• Primary Examiner(s): Lazaro, David
• Assistant Examiner(s): SHAW, ROBERT A
• Application Number:
  US14/060,778
• Publication Number:
  US 20140046778A1
• Time in Patent Office: 972 Days
• Field of Search: 709/203
• US Class Current: 1/1
• CPC Class Codes: G06Q 10/10 Office automation; Time management
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising
• CPC Class Codes: G06Q 30/0277 Online advertisement

Abstract

A system and method for providing advertisement in a digital yearbook includes a server and a user device for presenting media content on a display. Yearbook data is accessible by the user device and includes text and graphics pertaining to an organization and at least one advertisement. If/when the user device is connected to a network, the user device checks for a replacement advertisement and if there exists the replacement advertisement, the user device replaces one of the at least one advertisements with the replacement advertisement before the user device accesses the yearbook data. The user device presents the yearbook data and one or more of the group consisting of at least one advertisement and the replacement advertisement on the display.

Claims

1. A system for providing advertisement in a digital yearbook, the system comprising:

a server;

a user device for presenting media content on a display, the display interfaced to the user device;

yearbook data including text and graphics pertaining to an organization, and at least one advertisement included in the yearbook data, the yearbook data stored in a removable storage media, operatively coupled to the user device;

wherein the user device periodically checks if a network connection is possible and if a network connection is possible, the user device connects to the server and the user device checks for a replacement advertisement on the server, and

if there exists the replacement advertisement, the user device downloads the replacement advertisement from the server and replaces one of the at least one advertisements in the yearbook data with the replacement advertisement before the user device presents the yearbook data and the user device caches the replacement advertisement in the removable storage media such that the replacement advertisement remains in the yearbook data after the connection is disconnected and when not connected to the network, the user device presents the yearbook data, including the cached replacement advertisement, from the removable storage media; and

the user device presents the yearbook data and one or more of the group consisting of at least one advertisement and the replacement advertisement.

2. The system of claim 1, wherein the yearbook data graphics includes an image of a user.

3. The system of claim 2, wherein after the user device connects to the server, the user device queries the server checks for a replacement image of the user and if there exists the replacement image of the user, the user device downloads the replacement image of the user from the server and the user device replaces the image of the user in the yearbook data with the replacement image of the user before the user device accesses the yearbook data.

4. The system of claim 1, wherein the user device accesses the yearbook data from a storage interfaced to the user device through the network.

5. A method for providing advertisement in a digital yearbook, the method comprising:

capturing yearbook content in digital format, the digital format having locations for advertisements;

filling the locations for advertisements with at least one advertisement;

delivering the yearbook content including the at least one advertisement to a user device;

storing the yearbook data including the at least one advertisement in a removable storage media operatively coupled to the user device;

accessing the yearbook content, including the at least one advertisement, by the user device, the user device displaying the yearbook content and the at least one advertisement on a display, the display operatively coupled to the user device;

periodically determining if a network connection to a server is available at the user device;

if the network connection to the server is available at the user device, the user device connecting to the server and the user device testing to determine if a replacement advertisement is available on the server, and

if a replacement advertisement is available on the server;

the user device downloading the replacement advertisement and storing the replacement advertisement in the yearbook content;

replacing one of the at least one advertisement in the yearbook content with the replacement advertisement;

the user device displaying the yearbook content and the replacement advertisement on the display; and

caching the replacement advertisement in the removable storage media such that, when not connected to the network, the user device accesses the yearbook content and the replacement advertisement from the removable storage media.

6. The method of claim 5, wherein the step of accessing is performed by reading the yearbook content and the at least one advertisement from a remote system, the remote system operatively connected to the user device by a network.

7. A method for providing a digital yearbook, the method performed by a computer having computer executable instructions stored on non-transitory computer readable media, the non-transitory computer-readable media interfaced to a computer, the computer executing the computer executable instructions to implement the method comprising the steps of:

capturing yearbook content in digital format, the digital format having locations for advertisements;

storing the yearbook content in a database;

storing an initial set of advertisements, wherein each of the initial set of advertisements is in one of the locations for advertisements, the initial set of advertisements including a first advertisement and remaining advertisements;

delivering the yearbook content with the initial set of advertisements to a user device;

storing the yearbook content and the initial set of advertisements on a removable storage media, the removable storage media operatively coupled to the user device;

presenting the yearbook content and the initial set of advertisements at the user device;

periodically determining if a network connection to a server is available at the user device;

if the network connection to the server is available at the user device, the user device connecting to the server and the user device testing to determine if a replacement advertisement is available on the server, and if the replacement advertisement is available on the server;

the user device downloading the replacement advertisement, and storing the replacement advertisement in the yearbook content, thereby replacing the first advertisement with the replacement advertisement; and

caching the replacement advertisement in the removable storage media such that, when not connected to the network, the user device accesses the yearbook content and the replacement advertisement from the removable storage media; and

presenting the yearbook content, the remaining advertisements, and the replacement advertisement at the user device.

8. The method of claim 7, wherein the step of delivering is performed by the steps of:

copying the yearbook content to a tangible digital media interfaced to the computer;

transferring the tangible digital media to a location of the user device; and

interfacing the tangible digital media to the user device.

9. The method of claim 7, wherein the step of delivering is performed by the user device reading the yearbook content and the initial set of advertisements from the database of the computer through a network, the computer operatively connected to the user device by the network.

10. The method of claim 7, wherein the step of storing the initial set of advertisements includes a step of collecting a fee for inclusion of each of the initial set of advertisements in the yearbook content for a period of time.

11. The method of claim 10, wherein the step of replacing the first advertisement with the replacement advertisement further includes a step of collecting a second fee for inclusion of the replacement advertisement in the yearbook content.

12. The method of claim 7, wherein the step of delivering is performed by the user device reading the yearbook content from a social network.